tag:blogger.com,1999:blog-55943870470170469792024-03-15T18:09:56.285-07:00Magento Certified developer - Magento DevelopmentMagento Experts Developer blog. A Magento Certified Developer can skillfully use all business processes in Magento,such as: Structure of catalog, indexes, promotions, price generation logic Architecture of checkout, payment/shipment methods, sales/order processing Advanced core knowledge — forms/grids full functionality, API, widgets, etc.Unknownnoreply@blogger.comBlogger70125tag:blogger.com,1999:blog-5594387047017046979.post-72959023444646901802019-04-10T01:07:00.002-07:002019-04-10T01:07:30.682-07:0020 Social Media Tips To Rule for Magento Store-owners<div style="background-color: white; border: 0px none; box-sizing: border-box; color: #333333; font-family: "Droid Sans", Arial, Verdana, sans-serif; font-size: 13px; list-style: none; margin-bottom: 20px; outline: none; padding: 0px;">
Today I would like to share 20 Social Media Tips to rule from Drew Hendricks of Forbes. If you’re in charge of social media management for your company, it’s time to up your game. It requires more than the random postings about your great sale, latest product or a shameless plug in the local paper. Social media marketing is easily a full-time job, and for good reason. Here are 20 ways to optimize your social media strategy</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">1. Choose the right platform</b></div>
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There are hundreds of social media platforms, which means there are many options beyond Facebook, Google <span class="quotecard_hook initialized" data-exchange="NASDAQ" data-naturalid="fred/company/1821" data-quotes-closing="560.86" data-quotes-now="564.81" data-ticker="GOOGL" data-type="organization" style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;"><span class="wrapper increase" style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;"><span class="ticker" style="border: 0px none; box-sizing: border-box; font-weight: bold; list-style: none; margin: 0px; outline: none; padding: 0px;">GOOGL</span> <span class="change" style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">+0.7%</span></span></span>+, Twitter <span class="quotecard_hook initialized" data-exchange="NYSE" data-naturalid="fred/company/102047" data-quotes-closing="38.74" data-quotes-now="38.9" data-ticker="TWTR" data-type="organization" style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;"><span class="wrapper increase" style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;"><span class="ticker" style="border: 0px none; box-sizing: border-box; font-weight: bold; list-style: none; margin: 0px; outline: none; padding: 0px;">TWTR</span> <span class="change" style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">+0.41%</span></span></span>, Instagram and YouTube. Take some time to see which platforms are best for your business and limit them to five max. No full-time employee has time to manage anything more, and you may find you’re a better fit for an underdog platform than Pinterest.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">2. Use analytics</b></div>
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There are also hundreds of tools to analyze your social mediacampaign success and failures. Use them. Many are free and part of the site itself, while others provide a third-party analysis. Don’t just collect reports; read them, translate them and turn them into action.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">3. Post timely</b></div>
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Know the best days and times to post for your industry and demographics. For many businesses, this is Monday through Friday at around 10am and 4pm. However, this will vary depending on who you’re targeting. Do your research.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">4. Build a relationship</b></div>
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Don’t just preach at your audience, but engage them, get them involved and always promptly reply to outreach. Social media isn’t a soapbox, but a tool for engagement. It’s a two-way street.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">5. Use images</b></div>
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People are becoming more attracted to images such as infographics or easily digestible videos like those on Vine. Make use of color, but don’t overdo it. If you make a video,make sure it’s professional and high quality.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">6. Make social media special</b></div>
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Offer truly desirable things like discounts and giveaways solely to people who follow you on social media. They should be getting something out of being your fan or liking your page.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">7. Only bite off as much as you can chew</b></div>
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It’s all about quality, not quantity, and there’s no point joining every site that pops upjust to spread yourself too thin. Choose your best social media matches and give them the attention they deserve.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">8. Don’t treat it like a personal site</b><b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;"> </b></div>
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Just because you have 1,000 Facebook friends on your personal site and they always like your inspirational posts doesn’t mean you’ll succeed as a business poster. These are two entirely different arenas, so respect the difference.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">9. Hire a social media manager</b><b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;"> </b></div>
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In an ideal world, you’ll make room in the budget to hire an experienced social media manager full-time. They can work magic and in a fraction of the time anyone else can. It’s a real job (and deserves a real salary).</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">10. Know when to call it quits</b></div>
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If you’re just not performing well on a particular site no matter who’s to blame, know when to end it. Just like any other bad relationship, nobody is benefiting from dragging it out. Fix it or quit it, but make a choice.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">11. Build business alliances</b></div>
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Figure out other businesses that complement yours but aren’t direct competitors and show them some love on social media. You’re all in this together, and you never know when you could use an ally.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">12. Don’t entertain the trolls</b></div>
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Once your social media following gets big enough, you’ll have a few trolls and baiters. Handle them professionally, and know when to publicly respond, when to let it go, and when to delete their comments. Each action has a time and place.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">13. Don’t sync your phone</b><b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;"> </b></div>
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If you’re still the one overseeing social media for the business, it can easily turn into a 24/7 project. Don’t let it. Don’t sync your business social media sites to your phone, unless it’s a business-only phone that’s turned off at a certain hour. Taking work home with you is never healthy.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">14. Don’t use it as a sales platform</b></div>
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It’s pretty obvious why a business is on social media: To improve sales, whether directly or through building customer relationships (which will hopefully lead to more sales). However, this isn’t a direct sales platform so don’t treat it that way. Instead, foster relationships and provide information or entertainment for free.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">15. Flesh out your profile</b></div>
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Fill out every possible corner of your profile, whether it’s the brief requirements of Google+ or the massive ones of MySpace. This is where your business’ personality is developed and it’s important for brand reputation and management.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">16. Build social media into your business plan</b></div>
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Whether you’re a startup or a solid corporation, you should still have a business plan in place for growth. Implement social media into it and set goals for different time periods. This is how you’ll see if social media is worth it for you.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">17. Make fans want to see your posts</b></div>
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This seemingly simple advice is the toughest. What would you want to see as a fan or friend? Find “sticky” posts that have viral potential and people want to share.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">18. Make it easy to share</b></div>
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Along with number 17, make it as easy to share your posts as possible. Link them to alanding page on your website, another social media site (Facebook and YouTube play together nicely) or your blog. If it’s easy for someone to just click and share, they’re more likely to do so.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">19. Strike a personal/professional balance</b></div>
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You don’t want to get too personal, but you don’t want to seem stiffly professional either. This is a precarious balance to strike, but when done well, makes fans think they “know you” in the right way. Don’t let emotions get the best of you and save that for your personal site.</div>
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<b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;">20. Grammar matters</b><b style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px;"> </b></div>
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Check, double check, and have someone else check each and every things you put on social media. An embarrassing typo can cause a world of hurt and is easily avoidable. Have you ever left the “L” out of “public service?” Some guffaws are just too easy.</div>
<span style="background-color: white; color: #333333; font-family: "Droid Sans", Arial, Verdana, sans-serif; font-size: 13px;">--- Updated News --- The new generation </span>Magento 2 Social Login extension <span style="background-color: white; color: #333333; font-family: "Droid Sans", Arial, Verdana, sans-serif; font-size: 13px;">was officially released on 17 November 2015 by Mageplaza Team. </span>Anonymousnoreply@blogger.com0tag:blogger.com,1999:blog-5594387047017046979.post-71544408401048583362019-04-10T01:05:00.000-07:002019-04-10T01:05:33.745-07:00Increase traffic by taking advantage of social media<div style="background-color: white;">
All e-commerce website are seeking optimal methods to integrate social media into their website. Social media channels are more and more booming during this century and the importance of this phenomenon to the ecommerce website is significant.</div>
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Below let’s have a look at some easy tools and tips that make the integration more effective. Make sure that your business website and social media channels should work closely together. Your visitors should hold trust that your business will frequently provide fresh content, consistent updates, and relevance to their search.</div>
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Take advantage of <span style="color: blue;">social share buttons</span></h2>
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Make sure that your social share buttons are easily visible and available for your visitors to connect from your website to social media channels and vice versa. Place social share buttons clearly, easily be navigated on landing pages or home page, product pages, email newsletters, and blog posts to maximize online exposure and boost website traffic. Customers will have no time to hover around your website to find what they are looking for so design your website consistent and logic which will encourage your users to share liked links/articles/posts amongst friends.</div>
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The power of word of mouth sharing method cannot be disregarded. Joining the dots for your visitors will raise your website traffic and will dramatically increase search index quality, especially when there is something interesting or exciting to share!</div>
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<span style="color: blue;">Social Media Buttons</span></h2>
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Do not be greedy! Sometimes too much is counterproductive. The advice here you only should utilize social media platforms that are popular and relevant to your business and online presence.</div>
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Create opportunities for your users to share their stories</h2>
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One of the fastest and most efficient ways to increase traffic is to share your user’s stories and photos. It is one of the words of mouth sharing method that will maintain an online presence, grow trust and provide a platform that engages your users.</div>
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Provide your customer's Services such as <a href="https://www.pixlee.com/" rel="nofollow" target="_blank" title="Pixlee - Personalized visual marketing via customer photos">pixels</a> and <a href="https://www.curalate.com/" rel="nofollow" target="_blank" title="Curalate - Smarter marketing through imagery">curate</a> to encourage them to upload photos to websites. These services join the consumer to the brand via uploading consumer photos to product pages/social pages. It is important to build trust and create chances for your loyal customer to share good stories about your products and services – that’s called user-generated content . The uploaded consumer photo personalizes the buying experience for the consumer, allowing the user to feel connected to the brand/business. Including user photos in your marketing strategy will attract a wider reach and drive existing and new audiences back to your website.</div>
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<strong><em><img alt="Magento -Social Media Sharing" class="alignright wp-image-8757 size-medium" height="300" src="https://web.archive.org/web/20150208231440im_/http://www.gaumina.ie/wp-content/uploads/2014/05/Untitled-design-2-300x300.png" width="300" /></em></strong></div>
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It is highly impactful to build trust amongst consumers, they do not always want the hard sell, some do like the hunting game. It can turn an easily accessible product into a desirable one with a 100-day waitlist.</div>
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<strong><em>TIP: Do not always post links to Instagram on where to purchase products. Allow for a small lead way of ‘nonselling’ technique to appear.</em></strong></div>
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A picture is descriptive – equivalent to 1,000 words. Photos are conversations; Instagram and Pinterest are impacting for this exact reason. Social interaction through photos and stories which play the role as brand ambassadors that open opportunities for your business to engage with influencers. Many bloggers use <a href="https://instagram.com/" rel="nofollow" target="_blank" title="Instagram">Instagram</a> on a daily basis posting more there than on their main website, citing its ease to frequently update and maintain consistent updates. This increases their online presence to both users and Google index.</div>
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<strong><em>TIP: Include links on social media platforms that are easily accessible to convert traffic to your website to promote and encourage customer discussion. Use tools like forums and re-blogging. <strong><em>Make sure to include links on platforms such as Instagram.</em></strong></em></strong></div>
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Brand Your Updates</h2>
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Own everything you do. Build consistency and Authenticity to organically drive traffic back to your website and social media platforms. One thing should be reminded that ensure your users could easily make the connection between your social media platforms and your website. Include branded hashtags, website links/blog articles in your social media posts & status updates. Provide update biosocial media “about” section frequently is necessary but avoid over flooding, aim to ‘brand’ wisely.</div>
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Keywords</h2>
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To organically drive traffic from your social media platforms build a familiar understanding for your users. Include the same keywords in your website as well as all your social media platforms. Keep the tone and content consistent, authentic, yet always fresh. This will authentically join your website and social media platforms together.</div>
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Use relevant keywords to your business and blog topics. Research and learn the language of your customers/visitors use. Include similar language synonym search in keywords aiming to attract your target market, existing users and a greater reach.</div>
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Keep track of Traffic</h2>
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Track<span style="color: blue;"> website traffic </span>to understand, analyze, test and adapt to changes. Learn how to provide more of what your users are looking for and to be able to encourage their search. Use Google analytics to monitor segmented campaigns for social media platforms. You can analyse trends, traffic patterns, social sharing activity and track users. Use this information to encourage influencers and attract new and existing audience.</div>
Anonymousnoreply@blogger.com0tag:blogger.com,1999:blog-5594387047017046979.post-51773661598744624882019-04-10T00:48:00.002-07:002019-04-10T00:49:13.908-07:00The importance of social media<div style="background-color: white;">
Nowadays, social media is more and more popular to everyone. Such this boom that almost e-commerce website have the social media buttons on its page. Social media such as Facebook, Twitter, Linked… are very common that allow your visitors to become a fan of your brand or business. Business, therefore, always seek various methods to take advantage of the power of social media. So let’s examine why social media is so important?</div>
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Why is <span style="color: blue;">social media</span> important?</h3>
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Facebook now is the most widely-used<span style="color: blue;"> social media channels</span> with nearly 400 Million <strong>active</strong> users, equivalent to the size of the country of Germany, and adding over 1/2 Million new users per day! Despite not being as big as Facebook, Twitter is also increasing with unimaginary speed. The phenomenal growth of these online giants consequently reflects our compelling desire to connect with each other around common interests. AND it also a predict of a new era of communicating and selling online.</div>
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The old distinctions of B to B and B to Consumers are not as meaningful anymore as everyone from the janitor on up to the CEO is on Facebook, swapping news and stories with friends. Ultimately, people do not buy from companies, they buy from people and social media can put a more informal, hip and personal face on an otherwise impersonal company.</div>
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As successful online marketers such as Frank Kern and Jeff Walker have discovered and proven with testing, folks hate to be sold to, but they love to buy from a trusted friend or advisor. I would add that they especially hate to be sold to by a huge, faceless, impersonal corporation, who don’t understand them or give a hoot about them. But give them true value for free via social media and other forms of direct communication, building both trust AND desire, and they will LOVE to buy from you.</div>
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The True Value of <span style="color: blue;">Social Media</span></h3>
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In an era of greater transparency and authenticity, social media is rapidly delivering a new standard of interacting more person to person. If you update a blog regularly, you can auto update both your Facebook and Twitter from your blog posts, so it doesn't have to take a great of a time. Don Crowther, social media guru, says that it only takes just 20 minutes per day with highly efficient social media. <strong>NOTE</strong>: And you cannot, must not sell directly or blatantly spam your follows, or they will unfollow you quickly.</div>
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Getting started and doing it right does take some work, especially to standardize your brand across the big 3 social media sites – your face or brand needs to be consistent on Twitter, Facebook and Youtube and each site require a bit of customization to achieve this.</div>
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Also, Facebook especially can do all sorts of cool tricks with a custom landing page for non-fans with your email opt-in form embedded.</div>
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<b>In conclusion,</b> Social media is important partly because it can support you present a human face to human buyers of your product or service to help you boost your product or service sales.</div>
Anonymousnoreply@blogger.com0Unnamed Road, Clinton, MO 64735, Hoa Kỳ38.34165638642537 -93.77929725000001312.81962188642537 -135.08789125 63.863690886425374 -52.470703250000014tag:blogger.com,1999:blog-5594387047017046979.post-38091398513603776102019-04-10T00:46:00.000-07:002019-04-10T00:46:39.970-07:00Social media – Inbound marketing in 2019<div style="background-color: white;">
The importance of “social media marketing“-also known as “inbound marketing” is no longer debated and it is predicted to be the hot trend in 2019. Most businesses can not deny the great power of social media channel and use social media marketing as one of the key points in their marketing strategy.</div>
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As statistics in the report of social media examiner in 2018, social media marketing is more and more highly evaluated by marketers. The survey has shown that 86% of marketers accepted that social media channels are indispensable for their business. The social media marketing has undeniable benefits, namely: increased traffic, develop brand loyalty, increased conversion rates, higher brand authority, decrease marketing cost, improve customer insights…</div>
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<em><strong>As surveys in 2018, Americans spend 87 minutes on average on social media.</strong></em></div>
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<em><strong><br /></strong></em></div>
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<strong>Of which:</strong></div>
<ul style="background-color: white;">
<li><strong>Facebook</strong> is still dominating social media channels and keeps growing with 1,26 billion users, 1,23 billion monthly active users on average, 945 million monthly active mobile users on average. Facebook utilization is also highest in North America -account for 59% of all Internet users while Google+ only gains 15% and Twitter 25%.</li>
</ul>
<ul style="background-color: white;">
<li>The second position belongs to <strong>Google+</strong> at just over 50%, with Facebook still leading at 70%. Keep in mind that a Google+ account is compulsory whenever a person creates a new Gmail account. This boosts the account ownership stats. But no other social network has Google’s web assets leverage. Read more on how important Google+ is for Your Business and how it has a major impact on search engine results for your biz.</li>
</ul>
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<li><strong>YouTube</strong> is more popular than cable television: YouTube draws more adults than any cable network. In the United States, the number of people who watch television has fallen behind the number of people who watch YouTube on a regular basis. It claimed that televised content is undergoing a decline while online watching of the video is on the incline. Many companies have taken advantage of this by releasing their advertisement or marketing campaigns on YouTube first before they debut on TV. Take any of the 2014 Super Bowl XLVIII ads (like Budweiser) that were released on YouTube before the big game and were rewarded with triple YouTube views.</li>
</ul>
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<li><strong>LinkedIn</strong> is still the largest professional business network and continues to grow but not at the pace of Pinterest, Google+ or Twitter.</li>
</ul>
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<li><strong>Pinterest</strong> is the fastest growing social channel right now. The visual web is driving the rise of Pinterest and Tumblr with growth rates of 88% and 74% respectively over the last 12 months. Pinterest is also one of the dominating referral sources for organic traffic, which is good for high search rankings.</li>
</ul>
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Some social media networks have more active user-base than others. Statistical research has shown that more than 95% of Facebook users log into their account every day while for Twitter is 60% and for LinkedIn is 30%. <strong>What are two key factors driving social media in 2018 and 2019</strong></div>
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According to the Global Web Index study, it is:</div>
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<li><strong>Mobile</strong> – the number of people accessing the Internet via a mobile phone increased by 60.3% to 818.4 million in the last 2 years. In the USA, there are now 101 million daily mobile users. Facebook’s 101 million US daily mobile users make up a whopping 78% of its 128 million daily US users.</li>
<li><strong>Older user adoption</strong> – On Twitter, the 55-64 year age segment is the fastest growing demographic with 79% growth rate since 2012. The fastest growing demographic on Facebook’s and Google+’s networks are the 45 to 54 year age segment at 46% and 56% respectively. So maybe that’s the reason your parents and grandparents aren’t visiting that much anymore — they are too busy on Facebook and Twitter!</li>
</ul>
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However, besides the great benefits of social media marketing, there are also <strong>challenges</strong> that businesses have to encounter in using social media, some of them are:<br />– Lack of time<br />– Inability to measure the value<br />– Difficulty in integrating social media with other business activities<br />– Lack of budget</div>
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I absolutely agree with this and hear it first hand from many of my customers. But these challenges can be overcome, if social media is planned and done strategically!</div>
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Social Media Channels – Which one to Choose??</h2>
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Business owners should pay attention to which social media channels help them reach their goals with relevant audiences, whether that’s generating sales or greater visibility. Below are the most popular and recommended ones:<br /><a href="https://www.facebook.com/" rel="nofollow" target="_blank">Facebook</a><br /><a href="https://twitter.com/" rel="nofollow" target="_blank">Twitter</a><br /><a href="https://www.youtube.com/" rel="nofollow" target="_blank">YouTube</a><br /><a href="https://www.linkedin.com/nhome/LinkedIn" rel="nofollow" target="_blank">Linkedin</a><br /><a href="https://plus.google.com/" rel="nofollow" target="_blank">Google+</a><br /><a href="https://instagram.com/" rel="nofollow" target="_blank">Instagram</a><br /><a href="https://www.stumbleupon.com/" rel="nofollow" target="_blank">StumbleUpon</a> and <a href="https://digg.com/" rel="nofollow" target="_blank">Digg</a> social bookmarking<br /><a href="https://www.slideshare.net/" rel="nofollow" target="_blank">SlideShare</a> presentation sharing</div>
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Below are some<strong> tips</strong> for generating great online content to feed your social media networks!</h3>
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<strong>Integrate!</strong><br />Social media is not an end unto itself. It MUST be<strong> integrated and work hand-in-hand</strong> with all your other marketing and PR initiatives which should be <strong>continued</strong> to reach all your marketing touch points and your ultimate success. These can include:</div>
<ul>
<li>Email Marketing and growing your email list</li>
<li>Search engine optimization</li>
<li>Event marketing (speaking and networking)</li>
<li>Direct Mail</li>
<li>Online ads (Google Adwords)</li>
<li>Print display ads</li>
<li>Sponsorships</li>
<li>Mobile Marketing</li>
<li>Radio/TV Ads</li>
</ul>
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<strong>Sharing is Caring!</strong></h3>
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<strong><br /></strong></div>
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I know this sounds basic, but make sure your website, blog and email newsletter include social “share” buttons which is easily visible for people to<strong> share your content on ALL their social networks.</strong></div>
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<b><br /></b>Add your social network links on your email signature.</div>
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</div>
<h3>
<strong>So, What Will Social Media Do For Your Business?</strong></h3>
Making social media a priority for your business will allow your business to:<br /><ul>
<li>1. Be found!</li>
<li>2. Establish a stronger brand</li>
<li>3. Increased sales</li>
<li>4. Share expertise and knowledge</li>
<li>5. Delve into the wisdom of customers</li>
<li>6. Interact and gain valuable customer feedback</li>
<li>7. Free advertising: satisfied customers talk positively about your company, this is the strongest word-of-mouth-marketing</li>
<li>8. Build a community</li>
</ul>
Anonymousnoreply@blogger.com03901 E 440 Rd, Adair, OK 74330, Hoa Kỳ36.385912971619732 -95.18554725000001310.863878471619731 -136.49414125 61.907947471619735 -53.876953250000014tag:blogger.com,1999:blog-5594387047017046979.post-85413534658348614022019-04-10T00:38:00.005-07:002019-04-10T00:38:58.608-07:005 Epic Formulas to Social Login for Magento<div style="background-color: white; border: 0px; color: #555555; font-family: Arial, sans-serif; font-size: 14px; font-stretch: inherit; font-variant-east-asian: inherit; font-variant-numeric: inherit; line-height: 24px; padding: 0px 0px 15px; text-align: justify; vertical-align: baseline;">
It would be a big minus for your Magento site if you ignore Social Login. The trend of using social media has swept through almost all online businesses and the era of traditional registration form should be over now. Don’t step behind this trend. Let’s check these 5 epic formulas to take advantage of Social Login extension for your Magento site.</div>
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TIP 1. TAKE ADVANTAGE OF ALL INFO YOU GET</h3>
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Social login brings you a lot. Don’t miss them. This login method not only gives you a chance to fill in the name or city in the profile of your customer but also to personalize the account with the photo or to auto-fill the e-mail provided. Believe us the customers will love your store even more for saving them from filling in tons of various forms.</div>
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TIP 2. PROVIDE A WIDE CHOICE OF SOCIAL MEDIA</h3>
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Don’t limit the choice to only 1 or 2 popular social networks, adjust your Magento social login extension to provide at least 4 social networks for login. Diversity drives more trust and, according to the Facebook report, increases registration at least by 15%. Since social networks are constantly playing leapfrog in the popularity lists, a wider variety of options lets you be ready for any affection choice made by customers.</div>
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TIP 3. EXPLOIT DATA MINING</h3>
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With the personalized experience being a huge trend of the upcoming years, data mining of the information received through the social login is a must for those who want to occupy the top of the eCommerce Olympus. The more you know about your customer the better you can merge his online and offline experience by offering the very things he needs. Take into account gender, age, location and plenty of other important profile information to adjust your Magento store suggestions to your customer’s needs and hopes.</div>
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TIP 4. REMOVE REGISTRATION BARRIER</h3>
<div style="background-color: white; border: 0px; color: #555555; font-family: Arial, sans-serif; font-size: 14px; font-stretch: inherit; font-variant-east-asian: inherit; font-variant-numeric: inherit; line-height: 24px; padding: 0px 0px 15px; text-align: justify; vertical-align: baseline;">
Switching from traditional registration to <span style="border: 0px; color: #333399; font: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Social Login </span>makes the registration process transparent. The statistics by Blue Research shows that more than half (54%) of users might leave your Magento store and never come back if asked to provide too much data. Comfort those who hate filling in the forms and they will definitely pay you back for saving their time by buying more from your store.</div>
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TIP 5. ENCOURAGE SOCIAL SHARING</h3>
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The report by Blue Research also highlights that the websites with social login installed tend to have 78% of users share the information about the products or service in their social networks. Besides, users who have logged in through social networks tend to leave more reviews, so don’t forget to provide the customers of your Magento store with an option of social comments.</div>
<div style="background-color: white; border: 0px; color: #555555; font-family: Arial, sans-serif; font-size: 14px; font-stretch: inherit; font-variant-east-asian: inherit; font-variant-numeric: inherit; line-height: 24px; padding: 0px 0px 15px; text-align: justify; vertical-align: baseline;">
If you still wonder how to optimize this extension for your Magento site, <b>check free ebook for Social Login <span style="border: 0px; color: #333399; font-family: inherit; font-size: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">from Mageplaza</span></b>!</div>
Anonymousnoreply@blogger.com0Unnamed Road, Alva, OK 73717, Hoa Kỳ36.949891984105314 -99.05273475000001311.427857484105314 -140.36132875 62.47192648410531 -57.744140750000014tag:blogger.com,1999:blog-5594387047017046979.post-78606552386474130112019-02-14T22:48:00.000-08:002019-02-14T22:48:22.467-08:00Media Is a Zero-Growth BusinessCommunication is key to progress. As our species evolved we learned more efficient ways to share information. A signal can be shorthand for what happens next. The Greeks, Chinese, and Native Americans used smoke signals to share news, signal danger, or gather people together. Today, we trust signals will help us prepare and coordinate for what’s next (safe to cross; stay on the sidewalk; your burger is ready). Other signals are not man-made, and more ominous — water massively receding from the coast signals a tsunami.<br />
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I’m back from a two-week tour in Europe including a stop at DLD, which serves as a three-day preseason game for Davos. Being at DLD, and outside the country, has given me some perspective on what’s coming. Or maybe it’s jetlag. Regardless, it feels as if there have been a number of signals already in 2019 that make the rest of the year less opaque.<br />
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<h3>
Layoffs at Gannett, Condé Nast, BuzzFeed, and HuffPo</h3>
Media globally is a zero-growth business. This, coupled with the 2019 projected $245B of advertising revenue by the top three media companies (Google, Facebook, and Amazon Media Group) creates a sonic-level sucking sound of oxygen leaving the room. The chaser effect, kicking the media horse while it’s down, is younger consumers are increasingly opting for user-funded media (Netflix, Spotify, NYT, WaPo) and intolerant of programming funded by ads telling them they need to clean their catheter or that they may be entitled to compensation after a slip and fall. What’s the difference between media that’s dying and thriving (sans the triopoly)? Simple: Interruptive ads.<br />
<img src="https://cdn-images-1.medium.com/max/720/0*vhUmc6-vaHYE0UUE.png" /><br />
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Three players have oxygen masks, and the rest of media are slowly asphyxiating. This year we’ll begin to hear disturbing thuds of young and old media firms collapsing to the floor. Ad-supported media will incur more pain and be thrust into someone else’s arms for a fraction of their halcyon-day valuations. VC-backed cool-kid media firms hitting the skids isn’t a tragedy. In 1998 bankers told me, as the founder and largest shareholder in Red Envelope, that I’d likely be a billionaire on the IPO. It didn’t happen, and I survived. People find me substantially less interesting than when I was pre-billionaire. But I digress.<br />
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<h3>
Standing Watch</h3>
A real danger is media no longer has the resources to continue standing watch over the private and public sectors. The erosion in funds for investigative journalism, coupled with the noise and obfuscation of social media and attacks from the president, have emasculated the most effective police force not to carry a gun or a badge. The bright spots are billionaires stepping in to fund great institutions ranging from Time and The Atlantic to WaPo and Businessweek. However, as corporate Americans and America (the government) increasingly become one and the same, to believe tech billionaires will police themselves is naive.<br />
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Technology (cameras, analytics, forensics) has led to a massive reduction in violent crime. However, big tech will result in a massive increase in white-collar crime and risks the collapse of constructive capitalism. The wealthiest man in the world (Bezos), and the most valuable firm in the world (Amazon) have likely, on a net basis, never paid taxes. So just as the triopoly grows their revenues to $245B this year, as thousands of media firms lose millions, the world’s 2,200 billionaires (of which 585 are in the U.S.) grew 12 percent wealthier in 2018.<br />
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I would be curious to know the effective tax rate of these individuals. I posit it’s negative (they are subsidized by the government). Their tax lawyers, lobbyists, trusts, and offshore vehicles, accessorized with civic concern, result in the owner of the Phoenix Suns getting a $150M subsidy from Arizona taxpayers after threatening to take his ball (players) and leave (go to another city). Jeff Bezos is getting $480M (his 16 percent ownership x $3B in NY subsidies) for making the commute from his Manhattan residence less difficult.<br />
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<h3>
“Corporations need to be more transparent; consumers expect them to play a more positive role in society”</h3>
The above is a decent summary of every talk at Davos, where yet again I wasn’t invited. In the words of Anand Giridharadas, Davos is a fire safety convention that invites arsonists. Yes, in pursuit of “improving the state of the world,” the World Economic Forum invites people who have made the most money while doing the most damage (Sheryl Sandberg’s talk was titled “What Kind of Internet Do We Want?”). I don’t know, Sheryl, maybe one that doesn’t inspire genocide, polarization, or teen depression?<br />
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A gathering replete with 25 people worth more than the Southern Hemisphere to discuss income inequality feels a bit obtuse. The ointment of the hypocrisy is also hosting primatologist Jane Goodall and a Brazilian artist who paints seascapes with his feet. If I sound like a bereft jerk who has been to Davos (see above: pre-billionaire), but hasn’t been invited back in a decade … trust your instincts.<br />
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<h3>
Mother Teresa, Inc.</h3>
Yes, consumers hope firms will be better citizens, and some are, but it’s a flawed strategy destined to fail. What moment in history can we point to a corporation saving the day? It’s been FDR, Mother Teresa, and Schindler who’ve saved humanity, not Monsanto, ITT, or Chick-fil-A. When a corporate executive begins blathering on about the increasingly important role of corporations solving the world’s problems, it’s the preamble to a park in the inner city made of recycled tires as they pour plastic into the ocean. Last week, Facebook committed $300M to journalism projects, as they suck $8B/year from the ecosystem that funds journalism, media.<br />
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<h3>
The Best P&G Can Get?</h3>
Woke as a business strategy makes sense. But it has little to do with doing the right thing. Marc Pritchard, CMO of Procter & Gamble and an effective spokesperson for the industry, said in Davos that people have come to expect more from corporations. Maybe. People do expect more from tech, as science has played a seminal role in fighting tyranny and curing disease. But tech’s shift from putting men on the moon to suppressing the vote has busted the myth.<br />
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Seeing the opportunity to appeal to progressives — who have more money but less representation — Nike, Dick’s, Pepsi, Coke, Starbucks, and P&G’s Gillette have gotten in touch with their inner woke. Gillette catalyzed an interesting conversation with an ad that attempted to address the issue of toxic masculinity. It’s the right strategy (women buy men’s razors) and demonstrates the firm’s willingness to take a risk. However, their agency threw up on themselves with a poorly produced ad that ensured Nike and Wieden will win everything at Cannes.<br />
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Corporate executives going woke at conferences is good marketing and a chance for them to pretend they are a senator without having to subject themselves to the scrutiny and shitty pay of public office. We, the public, also fall for it, hoping these increasingly powerful entities (corporations) will suddenly become concerned with the condition of our souls and take care of us when we’re older. No, they won’t. They play a key role, providing economic security for their employees and shareholders and (hopefully) paying their taxes. And they can change the world, but it will always be in the pursuit of shareholder value. They also need guardrails. Tom Brady is a good person (I think), but without referees on the field the incentives to win are so dramatic that it would be near-impossible for him not to rationalize whatever behavior gets his team the win. In tech, the teams have adroitly removed the refs, and it’s the same four teams, every day, in the playoffs.<br />
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<h3>
“We need to question the fundamental incentives that are in our product today” — Jack Dorsey, Twitter CEO</h3>
The stock dove six percent on the notion that Dorsey was serious about rethinking the incentives nudging people toward rage-filled engagement and clicks. Not to worry, it was a lie, and the stock has recovered. The Covington fiasco last weekend confirmed Twitter has not put in place any real safeguards to prevent bad actors from weaponizing the platform to sow havoc in our country.<br />
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The same guy who boasted of his vacation in Myanmar hasn’t put in place basic safeguards to prevent weaponization of the platform (shocker). Presented with the well-being of the commonwealth or shareholder value, Jack Dorsey picks door two. Ms. Sandberg’s cocktail of lies and likability have been the heat shield for Zuck — Facebook’s repeated crises have distracted scrutiny from Google. Just as Facebook’s lies, denials, and obfuscation come from one of the most admired women in the world, Mr. Dorsey’s beard and $25B valuation make the micro-blogging platform appear youthful and innocent. It doesn’t help that the political party controlling two houses of government no longer views Russians as commie bastards, but comrades. But that’s another post.<br />
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<h3>
Groundhog Day</h3>
At the DLD conference in Munich, the crowd was subjected to the Groundhog Day speech of Sheryl Sandberg. Guess what, they “need to do better.” The more important talk was from German Federal Minister of Economics and Energy Peter Altmaier, who highlighted the need to provide greater oversight of tech firms. He then went on to talk about funding for German startups, since their government, similar to all of us, fetishizes innovators.<br />
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<h3>
The solution? The same as it’s ever been.</h3>
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When faced with making the world a better place or growing earnings, for-profit organizations will opt for earnings, as this is their job. Lately, the corporate world has been doing its job in spades, and corporate profits have touched all-time highs. The immunities to the externalities of capitalism are regulation and antitrust. However, big tech is a supervirus that rolls over immunities deploying idolatry and lobbyists (2018 set a new record for lobbying spending from Amazon, Facebook, and Google).<br />
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There is an answer, an antidote, a solution. It’s up to the same people who put a man on the moon, invented the internet (DARPA), and liberated Auschwitz. The U.S. government needs to break up big tech before we hit the tipping point and our immunities are overrun.Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5594387047017046979.post-20339578351947292532019-02-14T22:40:00.000-08:002019-02-14T22:42:58.438-08:00The Third World War Will Be Waged With Likes and Retweets<div class="graf graf--p graf--hasDropCapModel graf--hasDropCap graf-after--p" id="d74c" name="d74c" style="--baseline-multiplier: 0.17; background-color: white; clear: left; color: rgba(0, 0, 0, 0.84); font-family: medium-content-serif-font, Georgia, Cambria, "Times New Roman", Times, serif; font-size: 21px; letter-spacing: -0.003em; line-height: 1.58; margin-top: 29px;">
<span class="graf-dropCap" style="display: block; float: left; font-family: , , "georgia" , "cambria" , "times new roman" , "times" , serif "important"; font-size: 66px; letter-spacing: -0.03em; line-height: 0.83; margin-bottom: -0.08em; margin-left: -5px; margin-right: 7px; padding-right: 7px; padding-top: 11px; position: relative;">E</span>xercise and time with family are my antidepressants. Not trying to be Hallmark Channel here — I get seriously down if I don’t sweat or scream at my kids 3–5x/week. Humans are happiest hunting and gathering. It’s hardwired into males to recognize movement and then apply strength and violence to bring home the kill, the prize — a wildebeest or a Hyundai Sonata. I envision myself in a cliff-like setting coupling speed and cunning, pursuing a herd of elk. I’ve evolved to a mammal that gets motion sickness and doesn’t like to be outdoors.</div>
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Truth is, for almost 2 million years we’ve been sitting in trees chucking spears down on unwitting gazelles or using noise tactics to scare away a predator from its kill. Eating something else’s hard work. We’ve evolved from hunting to working out in an air-conditioned room with few windows, where you battle machines all named after the next-generation of erectile dysfunction drugs — Cybex, Nautilus, Rogue. “Honey, it’s go-time, I just took a Rogue!”</div>
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I work out at Equinox, which is $250/month and is no different than NYSC ($50/month), except the guys are hotter, and women wear seriously fabulous athleisure. This makes Equinox, for me, an incredible value, as I feel hotter and more fashionable, via association, 2–3x/week. I wear headphones, as I don’t want to talk to anybody. The last sentence is a delusion — I believe it, but know deep down it’s just not true. People want to speak to me at school, work (sometimes), at conferences (rarely), but nobody wants to talk to me at Equinox. When I went to sign up for a membership, the sales associate wouldn’t even look me in the eye, just swiped my AMEX and told me to download the app.</div>
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Hunting inside (on the second floor above an Allbirds store) gets boring, so I’m constantly looking for other forms of torture. I boxed, for a while, at a downtown boxing club that had become popular with people from the inner city willing to risk <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.webmd.com/schizophrenia/tardive-dyskinesia#1" href="https://www.webmd.com/schizophrenia/tardive-dyskinesia#1" rel="nofollow noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank"><em class="markup--em markup--p-em" style="font-feature-settings: "liga", "salt";">tardive dyskinesia</em></a> to escape their hard-knock lives — models, investment bankers, and depressed professors.</div>
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To my surprise, I’m a deft <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.merriam-webster.com/dictionary/pugilist" href="https://www.merriam-webster.com/dictionary/pugilist" rel="nofollow noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">pugilist</a>. I manhandle the speed bag with instruction from a nice twentysomething kid named Anthony, whom I’m paying $80/hour (35, 40 minutes max) to get me sweating and convince me I’m a deft pugilist. The gym had bouts, so at Anthony’s urging, I signed up. The bell rings, and 22 seconds later I think I see Nana — what I’d call my dead grandmother had I ever met her. Despite headgear that could deflect a laser, I’ve been hit hard, and after returning from temporary unconsciousness, I can’t feel the left side of my face. It appears speed bags that hit back render me an awful boxer. Men are just wired to misinterpret signals that inflate our confidence so we’ll hunt bigger prey and approach potential mates. #Irock</div>
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<div class="graf graf--p graf-after--figure" id="08c1" name="08c1" style="--baseline-multiplier: 0.17; background-color: white; color: rgba(0, 0, 0, 0.84); font-family: medium-content-serif-font, Georgia, Cambria, "Times New Roman", Times, serif; font-size: 21px; letter-spacing: -0.003em; line-height: 1.58; margin-top: 38px;">
<span class="markup--quote markup--p-quote is-other" data-creator-ids="anon" name="anon_438d3464627b" style="background-color: rgb(235, 235, 235) !important; cursor: pointer; transition: background-color 0.2s ease 0s;">One of the biggest mistakes in business strategy is thinking your adversaries are speed bags and won’t hit back.</span> You might believe firms go into a state of suspended animation when you introduce your invulnerable strategy and will be flat-footed for several years. Apple and Facebook, and now Google, are in a border skirmish. Apple has <a class="markup--anchor markup--p-anchor" data-href="https://www.theverge.com/2019/1/30/18203551/apple-facebook-blocked-internal-ios-apps" href="https://www.theverge.com/2019/1/30/18203551/apple-facebook-blocked-internal-ios-apps" rel="nofollow noopener noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">shut down Facebook’s ability</a> to distribute internal iOS apps. Apple likely recognized they were singling out Facebook and covered their tracks by going after what’s Darth Maul to Darth Vader, <a class="markup--anchor markup--p-anchor" data-href="https://www.theverge.com/2019/1/31/18205795/apple-google-blocked-internal-ios-apps-developer-certificate" href="https://www.theverge.com/2019/1/31/18205795/apple-google-blocked-internal-ios-apps-developer-certificate" rel="nofollow noopener noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">Google</a>.</div>
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This is the Menlo Park stop of the most successful PR tour of 2018 — Tim Cook’s indignation tour. Mr. Cook starched Apple’s hat white by claiming “<a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.cnbc.com/video/2018/10/24/tim-cook-privacy-is-a-fundamental-human-right.html" href="https://www.cnbc.com/video/2018/10/24/tim-cook-privacy-is-a-fundamental-human-right.html" rel="nofollow noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">Privacy is a fundamental human right</a>.” The universe has an incredible sense of karma and humor. About the moment Mr. Cook gets really righteous, the iPhone begins <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.cnbc.com/2019/01/28/apple-facetime-bug-lets-you-listen-even-if-someone-doesnt-answer.html" href="https://www.cnbc.com/2019/01/28/apple-facetime-bug-lets-you-listen-even-if-someone-doesnt-answer.html" rel="nofollow noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">eavesdropping</a> on people before they answered. The firm patched it, and similar to Bono getting a sore throat, it’ll slow down the tour but not end it.</div>
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In addition, I believe Tim Cook and Mark Zuckerberg hate each other. Tim Cook grew up a gay man in sixties/seventies Alabama, rose through the ranks of tech firms to report to Steve Jobs, and after assembling the most profitable supply chain in history, was then tasked with filling the shoes of the <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.l2inc.com/daily-insights/no-mercy-no-malice/fissure" href="https://www.l2inc.com/daily-insights/no-mercy-no-malice/fissure" rel="noopener nofollow" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">Jesus Christ</a> of our digital age. Mark Zuckerberg was raised in eighties New York and dropped out of Harvard to become the youngest self-made billionaire after launching a site that evaluated women on their physical appearance. I don’t believe Mark and Tim will ever be good friends. Tim has been openly <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.recode.net/2018/3/28/17172212/apple-facebook-revolution-tim-cook-interview-privacy-data-mark-zuckerberg" href="https://www.recode.net/2018/3/28/17172212/apple-facebook-revolution-tim-cook-interview-privacy-data-mark-zuckerberg" rel="noopener nofollow" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">critical of Zuck</a> in a world (tech) where there’s an unwritten law — you be you, I’ll be me, and we’ll never speak ill of one another. And while I don’t want to judge neither of them (yep, here it comes), I believe Tim Cook has pieces of better men in his breakfast.</div>
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Mr. Cook is my fitness and fashion icon /role model. He wears John Varvatos head to toe and is in fantastic shape. He works out every morning. Zuck is pretty jacked, not creatine-taking, “<a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.vanityfair.com/news/2019/01/jeff-bezos-leaked-texts-investigation" href="https://www.vanityfair.com/news/2019/01/jeff-bezos-leaked-texts-investigation" rel="noopener nofollow" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">alive girl</a>” Bezos jacked, but jacked. I hate the way he dresses, but I digress. Mr. Cook’s flaw here is he thinks he’s fighting a speed bag, not recognizing that Facebook and Google have Joe Frazier and Mike Tyson fists of stone. Both firms can, and will, hit back. Apple is arrogant enough to believe it’s their role to fill the black hole void of regulation from a government asleep at the switch (“We decide who gets access to the contents of a <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.theguardian.com/technology/2016/feb/22/tim-cook-apple-refusal-unlock-iphone-fbi-civil-liberties" href="https://www.theguardian.com/technology/2016/feb/22/tim-cook-apple-refusal-unlock-iphone-fbi-civil-liberties" rel="noopener nofollow" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">terrorist’s phone</a>”). After discovering the social network and search engine have their own dragons, they will all decide to return to their monopoly swim lanes.</div>
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Hands on the dials</h3>
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Speaking of nodding off at the wheel, the most <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.nytimes.com/2019/01/25/technology/facebook-instagram-whatsapp-messenger.html" href="https://www.nytimes.com/2019/01/25/technology/facebook-instagram-whatsapp-messenger.html" rel="nofollow noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">under-reported story</a> of the year so far is Facebook’s decision to integrate its back end across the Facebook, WhatsApp, and Instagram properties.</div>
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<span class="markup--em markup--blockquote-em" style="font-feature-settings: "liga", "salt"; font-style: normal;">“I hope Zuck and Sheryl gain access to a more robust platform with greater reach!”</span></blockquote>
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<span class="markup--em markup--blockquote-em" style="font-feature-settings: "liga", "salt"; font-style: normal;">— Nobody, ever</span></blockquote>
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The back-end integration creates a seamless network of <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://investor.fb.com/investor-news/press-release-details/2019/Facebook-Reports-Fourth-Quarter-and-Full-Year-2018-Results/default.aspx" href="https://investor.fb.com/investor-news/press-release-details/2019/Facebook-Reports-Fourth-Quarter-and-Full-Year-2018-Results/default.aspx" rel="noopener nofollow" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">2.7B people</a>. The end-to-end encryption and free flow of content across platforms will be good for consumers and advertisers. It’s also an enormous danger. <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://en.wikiquote.org/wiki/World_War_III" href="https://en.wikiquote.org/wiki/World_War_III" rel="noopener nofollow" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">Albert Einstein said</a>, “I do not know with what weapons World War III will be fought, but World War IV will be fought with sticks and stones.” I believe the third world war is being waged with likes and retweets. Similar to the war in Afghanistan, this doesn’t feel like a war, as it spans several decades (numb to it), and the damage/sacrifice is mostly outsourced to others or difficult to attribute to a specific act. What percentage of Americans know who/what/why we’re fighting in Afghanistan?</div>
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Facebook Inc. has artillery that turns content into projectiles from one cohort to another. The <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.l2inc.com/daily-insights/no-mercy-no-malice/from-russia-with-likes" href="https://www.l2inc.com/daily-insights/no-mercy-no-malice/from-russia-with-likes" rel="nofollow noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">negligence of Facebook management</a> has resulted in bad actors getting their hands on the dials. To consolidate dials is to turn a neutron bomb into a hydrogen bomb. We now have a more dangerous weapon that can, and will, be commandeered in this decades-long conflict. The combination is also a “conjoined triplets” strategy that will serve as a prophylactic against antitrust, as “it would be certain death for all of us if you try to separate one,” Zuck said to the FTC in 2020. Our elected officials should take pause and reflect on why the founders of these platforms (WhatsApp and Instagram) <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.bloomberg.com/news/articles/2018-09-25/instagram-founders-depart-facebook-after-clashes-with-zuckerberg" href="https://www.bloomberg.com/news/articles/2018-09-25/instagram-founders-depart-facebook-after-clashes-with-zuckerberg" rel="nofollow noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">left the firm</a> after stating publicly they were deeply concerned with Zuck’s invasion/integration plans.</div>
<div class="graf graf--p graf-after--p" id="05e8" name="05e8" style="--baseline-multiplier: 0.17; background-color: white; color: rgba(0, 0, 0, 0.84); font-family: medium-content-serif-font, Georgia, Cambria, "Times New Roman", Times, serif; font-size: 21px; letter-spacing: -0.003em; line-height: 1.58; margin-top: 29px;">
Most seminal moments in history don’t feel that important in the moment. It’s years on when the action or inaction of our leaders results in enormous harm or prosperity. I believe this is one of those moments, and the <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.npr.org/2018/11/18/667944005/science-technology-math-engineering-and-now-congress" href="https://www.npr.org/2018/11/18/667944005/science-technology-math-engineering-and-now-congress" rel="nofollow noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">7% of our elected officials</a> who have a background in technology, or a backbone, need to stop this. Just as breaking up Facebook would <a class="markup--anchor markup--p-anchor seoquake-nofollow" data-href="https://www.esquire.com/news-politics/a15895746/bust-big-tech-silicon-valley/" href="https://www.esquire.com/news-politics/a15895746/bust-big-tech-silicon-valley/" rel="nofollow noopener" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0.54); background-color: transparent;" target="_blank">oxygenate the market </a>and mitigate risk to the well-being of our teens and democracies, the integration of these properties promises not just more of the same, but worse. They need to do better, and they won’t.</div>
Unknownnoreply@blogger.com0Bland Trail, Benton, AR 72019, Hoa Kỳ34.669358748286385 -92.7246097500000139.1473242482863846 -134.03320375 60.191393248286388 -51.416015750000014tag:blogger.com,1999:blog-5594387047017046979.post-51126774235441752002019-01-04T02:10:00.001-08:002019-01-04T02:10:24.994-08:0011 Essential steps to prepare for your sales campaigns<h1 dir="ltr" style="line-height: 1.38; margin-bottom: 6pt; margin-top: 20pt; text-align: center;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 20pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Essential steps to prepare for your sales campaigns</span></h1>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> </span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Fail to prepare and you prepare to fail – the notion stays true in the business world, especially for a sales campaign when the world is saturated with a massive amount of new content every second. Nowadays, promoting your brand takes more than just randomly putting up advertisements and running sale programs while hoping that new customers would come across them by chance.</span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">It should be noted that the word “campaign” itself means “an organized course of action to achieve a goal” (</span><a href="https://en.oxforddictionaries.com/definition/campaign" style="text-decoration: none;"><span style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Oxford Living Dictionary</span></a><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">). Whether you want to successfully bring about a launch campaign, or to promote a product that you already have, it is crucial that you take care in paving the way for it.</span></div>
<h2 dir="ltr" style="line-height: 1.38; margin-bottom: 6pt; margin-top: 18pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Study your targets</span></h2>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Before you can draw up a plan for your campaign, you need to conduct a little research first. Knowing who, where you currently are and where you want to be is the first step toward a successful operation.</span></div>
<h3 dir="ltr" style="line-height: 1.38; margin-bottom: 4pt; margin-top: 16pt; padding: 0pt 0pt 0pt 18pt; text-indent: -18pt;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Your own strengths</span></h3>
<b id="docs-internal-guid-f76b7116-7fff-8329-e5ee-75c199b5a594" style="font-weight: normal;"><br /></b>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><img height="208" src="https://lh6.googleusercontent.com/-dj9p27XGyfUEaiXwPzSOrD1GYEECi7zAmLhX3eYuq5y0AeGUkH9fTGCX24hXLRalxHNCVRSKooRuhL8K-zooEUpjDas5sa-iMScHjSWC_e3O6X_Gu8aBwHJjFhpaaP_xwu3pQk" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="624" /></span></div>
<b style="font-weight: normal;"><br /></b>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">The very first step is to understand what competitive edges your products have over other brands. Be well versed in your strengths so you could amplify them and persuade customers to choose you instead. For a better indication, you might want to conduct a</span><a href="https://www.mageplaza.com/blog/swot-analysis.html" style="text-decoration: none;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> </span><span style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">SWOT analysis</span></a><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> of your products.</span></div>
<h3 dir="ltr" style="line-height: 1.38; margin-bottom: 4pt; margin-top: 16pt; padding: 0pt 0pt 0pt 18pt; text-indent: -18pt;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Customers</span></h3>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Carry out some market research and picture clearly what kind of people would buy from you. What are their ages, occupations, incomes and interests? The more you know about your target, the better you can figure out how well your product would satisfy them and how to attract their interest.</span></div>
<h3 dir="ltr" style="line-height: 1.38; margin-bottom: 4pt; margin-top: 16pt; padding: 0pt 0pt 0pt 18pt; text-indent: -18pt;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Goal and parameter</span></h3>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Having a measurable objective is extremely important for a plan to work out. Something as vague as “Increase company’s turnover” would not be tangible enough for further planning and motivation.</span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Create a </span><a href="https://www.clearpointstrategy.com/18-key-performance-indicators/" style="text-decoration: none;"><span style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">KPI (key performance indicator)</span></a><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> for your plan. It can be conversion rate, amount of traffic to your store or the return rate of loyal customer.</span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><br /></span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> Set up crystal clear goals by asking yourself specific questions such as: What do you hope to gain from the campaign? Is this more hits to your site? More purchases? Or more return rate? If so, exactly by how much? And for how long? A good answer could be, for example, “Increase the company’s turnover by 15% in the next quarter” or “Raise the number of visitors to company website by 20% in the next two month”.</span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><br /></span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">In any case, you need to have a clear goal and maybe even a stretch one so you and your team would know what to aim for and how far to go.</span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> </span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">The next step is determining the amount of resource that you intend to spend on achieving that goal. Take into account not only budget, but also the human resource and time the project requires. </span><span style="font-family: Arial; font-size: 11pt; white-space: pre-wrap;">Consider every single possible expense so you would not be ambushed by an unpleasant cost. In the worst case that you strategy does not work out, this also help limit the loss you have to take.</span></div>
<h2 dir="ltr" style="line-height: 1.38; margin-bottom: 6pt; margin-top: 18pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Convey you message</span></h2>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><img height="208" src="https://lh4.googleusercontent.com/bGzu-DuDxNmFM-RBJ71nk3thChxT8w5WwqFlFqqs-QE7_qOVTCxvEPRQRu6ZBHIsPdpypXgRWxt-Z752eITcY7qnE_rjMgoAR2NmPENM_ijWpV188qnVs17GTW-BBma13RZcTWo" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="624" /></span></div>
<b style="font-weight: normal;"><br /></b>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Marketing is, of course, all about finding the best ways for communication between the provider and the customer. It is critical that you pay extra attention to make sure your message reach it intended receivers and get noticed by them.</span></div>
<h3 dir="ltr" style="line-height: 1.38; margin-bottom: 4pt; margin-top: 16pt; padding: 0pt 0pt 0pt 18pt; text-indent: -18pt;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Select communication channels</span></h3>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Decide on the way through which your advertisement reaches its target. There are the public channels like social media, TV advertisement and physical street banner, and then there are private ones like mail, phone call and message. Depend on the market segment, some methods can be more effective than others. Do your target customers frequently listen to radio or they only ever watch YouTube? This point ties in closely with the one mentioned in the first part: if you know your customer well, then you would have a good idea of how to converse with them.</span></div>
<h3 dir="ltr" style="line-height: 1.38; margin-bottom: 4pt; margin-top: 16pt;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Make your message clear and loud</span></h3>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">In promotion, having a <a href="https://en.wikipedia.org/wiki/Call_to_action_(marketing)" target="_blank">CTA (Call to action)</a> is a must. It is words or phrases that convey the message of what you want the customer to do such as “Call for free consultation” or “Subscribe to our newsletter for update”. No matter what your purposes are and what form your advertisements take, there should always be some CTA in the message for the receiver to work with: perhaps it is call to buy a product, an invitation for a loyalty program or simply an introduction of your company. Otherwise, the customer would simply get confused over how they should perceive your advertisement.</span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Another major factor to consider is how the CTA is implemented. Depend on the channel you choose, your message should be designed accordingly to highlight the CTA.</span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> </span><span style="background-color: transparent; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">A CTA for an email</span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> must be written and implement differently from the one in a video or an image.</span></div>
<h3 dir="ltr" style="line-height: 1.38; margin-bottom: 4pt; margin-top: 16pt;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Tracking methods</span></h3>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">When it comes to measuring the result and getting feedback, using a tracker is crucial. Tracking devices like UTM tag or <a href="https://analytics.google.com/analytics/web/" target="_blank">Google Analytic</a> are very handy at letting you know which channels is more effective than others at drawing people to your store. From that knowledge, you can adjust your budget to be more efficient next time. Without a tracker, your campaign would be like a shot in the dark and you are left relying mostly on luck and trial and error for success. Needless to say, that can be very costly and inefficient.</span></div>
<h2 dir="ltr" style="line-height: 1.38; margin-bottom: 6pt; margin-top: 18pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Utilize promotional tools</span></h2>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><img height="233" src="https://lh3.googleusercontent.com/DvpPDFvlTMv7WjSJ7p-EXonoj6MyflAzHuvci6DaJsko64UvY7fEGhdBfHgOmIt-I5TSqBg7-Csze422UwaeaD9oP-sDYfteNfS92Ys_AfvCxYUkcrQQlPBKCVTewXR150dFGPk" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="624" /></span></div>
<b style="font-weight: normal;"><br /></b>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Lastly, you can make use of promotional tool and draw in more attention with the appeal of a good deal. Pick the right time for it and make it limited to create a sense of urgency. Two of the most classic tools are coupon and gift card.</span></div>
<h3 dir="ltr" style="line-height: 1.38; margin-bottom: 4pt; margin-top: 16pt; padding: 0pt 0pt 0pt 18pt; text-indent: -18pt;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Better Coupons</span></h3>
<b style="font-weight: normal;"><br /></b><br />
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Believed to be first used by the <a href="https://www.coca-colacompany.com/" target="_blank">Coca-Cola Company</a>, coupon has since become one of the most common options for discount. In the virtual world, they can be referred to as “keycode”, “promotion code”, “voucher code” or sometimes simply just “code”. Each coupon consists of a unique string of number and/or letter there can be many different rules when it comes to applying them. Typically, a coupon lets buyer take a certain amount of money off their total purchase for one time, but they can also have other functions like reducing the price of a certain item or offering a free product. </span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><br /></span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">To make coupons truly effective, you would need to decide on</span><a href="https://www.mageplaza.com/magento-2-better-coupon/" style="text-decoration: none;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> </span></a><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">how the coupons work, toward which group of customers and how to get the codes to them. For Magento 2 vendors in particular, there are some great tools out there that can help you easily create, send and manage coupons in large quantity from the backend of your store, just like </span><span style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Mageplaza Better Coupon extension</span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Personalized Gift Cards</span></h3>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Gift card is another great way to call visitors to your store. Basically, whoever possesses a gift card can redeem it for purchase from a particular store without the need for cash. Some cards are reusable and can be recharged with money. Transferring to online business, gift cards retain the name and function despite no longer having a physical appearance. </span></div>
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<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><br /></span></div>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Aside from the usual ones, today </span><span style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Gift card extension for Magento 2 by Mageplaza</span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> even allows the customer to create and customize their own gift card, which can be conveniently printed out and used like the traditional one. Utilizing such tools will help you maximize the potential of gift cards and provide a unique touch to your service.</span></div>
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<span style="background-color: transparent; color: black; font-family: Arial; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Final words</span></h2>
<div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">A successful sales campaign would fetch a large amount of new customers and increase your brand awareness. However, it can only reach maximum effectiveness when operated with well preparation. Take time and effort in arranging your operation, and it would surely pay off.</span></div>
Anonymousnoreply@blogger.com0Unnamed Road, Stigler, OK 74462, USA35.245619295825122 -95.1855472500000139.723584795825122 -136.49414125 60.767653795825126 -53.876953250000014tag:blogger.com,1999:blog-5594387047017046979.post-35341385544267898382019-01-04T01:53:00.000-08:002019-01-04T01:56:51.950-08:00How to configure Magento 2 Reports function<div dir="ltr" style="line-height: 1.8; margin-bottom: 3pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 26pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">How to configure Reports function in Magento 2</span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">The use of <a href="https://magento.com/products/magento-commerce" target="_blank">Magento 2 platform</a> is not uncommon among online merchants as this platform provides users with various helpful functions. Among outstanding features, <a href="https://devdocs.magento.com/guides/v2.1/mtf/features/reporting.html" target="_blank">Magento Reports function</a> play an integral role in managing all activities within a business. By providing statistics about sales, products, customer behaviors, and so on, shop admins can have a deeper understanding about customer insights as well as current trend in the marketplace. </span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"><br /></span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">That is the reason why knowing how to take advantage of this function may bring surpass benefits for any business owners. </span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In this post, I want to provide a general guidance over how to configure and manage Reports function in your Magento stores. I hope that you will find this tutorial helpful for your store management. </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><i><b>Tips: Advanced Reports module for Magento 2 by Mageplaza will help you custom report become easer.</b></i></span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 20pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Identify types of Magento Reports</span></h1>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"><a href="https://docs.magento.com/m2/ce/user_guide/reports/sales-reports.html" target="_blank">Reports provided by Magento 2</a> are categorized into different types according to the function and content of each type. In total there are five types of reports now available to use in Magento 2. Depending on each type, you will receive equivalent information. Following are detailed descriptions and functions of these types to help you thoroughly understand how it works.</span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Type 1: Sale Reports</span></h2>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In the updated version Sale Reports, there are 7 different contributing sections including </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Orders</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Tax, Invoiced, Shipping, Refunds, Coupons</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, and </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Paypal Settlement.</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> </span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Order </span></h3>
<div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">The main purpose of this kind of reports is providing statistics concerning orders such as the total number of orders which are placed and among them how many orders have been successfully completed. Besides, these reports also include general information about total sales, refunded orders, collected taxed, chipping charges, and discounts.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Tax</span></h3>
<div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In this report, tax rate and tax rule are the first concerns and considered as main content of the report. Additionally, the whole number of orders and tax charged for each of them will be included.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Invoiced</span></h3>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Invoiced Reports are ones that present the amount of invoiced bills including both orders and billing documents.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Shipping</span></h3>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In this report, everything about shipping will be covered. Shipping Sale Reports will contain the number of orders for the carrier or any shipping methods. Moreover, along with statistics about shipping, configures over total sales from shipping also listed. </span></div>
<h3 dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 4pt; margin-top: 16pt; text-align: left;">
<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Refunds</span></h3>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In refunds reports, there are statistics about all refunded orders both online and offline. </span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Coupons</span></h3>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In Coupons Sale Report, users will be provided with a list of promotion codes which are used in a certain period of time. Along with the number of codes used, total revenues from these orders and discounts for customers will also be displayed. </span></div>
<h3 dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 4pt; margin-top: 16pt; text-align: left;">
<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">PayPal Settlement</span></h3>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">With this type of report, information about the most updated figures from online payment will be reported.</span></div>
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<br /></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Type 2: Marketing Report</span></h2>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">With regard to Marketing Reports, contributing elements to make this kind of report are Products in </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Cart, Search Terms, Abandoned Carts</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, and </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Newsletter Problem</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Product in Cart Report</span></h3>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">As its name presented, this report contains data about every product added into cart regarding name, price. Besides, there is also a list of total number of carts with the amount of items in each cart. </span></div>
<h3 dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 4pt; margin-top: 16pt; text-align: left;">
<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Abandoned Carts Report</span></h3>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">With this report, users can get to know about carts which are abandoned. Along with these carts are personal information about those buyers such as customer name and email address. With these pieces of information, shop admins can find ways to reduce abandon rate among shopping doers.</span></div>
<h3 dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 4pt; margin-top: 16pt; text-align: left;">
<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Newsletter Problem Report</span></h3>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Thanks to this marketing report, shop admins are enabled to take a look at all their subscribers with ease including their names and email addresses. In addition, a list of errors happened when sending newsletters is also presented so that admins can easily removed incorrect email from subscriber list. </span></div>
<h2 dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 6pt; margin-top: 18pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Type 3: Review Reports</span></h2>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Review Reports are created to produce information about product reviews. In the reports, these reviews are managed according to product category and customer.</span></div>
<h3 dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 4pt; margin-top: 16pt; text-align: left;">
<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Customers Reports</span></h3>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In this report, a list of customers who already reviewed at least a products will be shown in detailed. The number of reviews created by each customer is also included as well.</span></div>
<h3 dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 4pt; margin-top: 16pt; text-align: left;">
<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Product Reports</span></h3>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Instead of displaying information about customers, this report focuses on every product which received feedbacks from buyers. These reviewed products will be presented in the reports with total number of reviewed times and average rating for each product.</span></div>
<h2 dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 6pt; margin-top: 18pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Type 4: Customer Reports</span></h2>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Created by Magento 2 platform, this reports offer users with detailed document about customer reviews with the purpose of gaining deeper understanding about first-hand experiences of buyers when using a product. By doing so, store owners can figure out their current drawbacks and make suitable adjustments to satisfy more customers.</span></div>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">There are three types of Customer Reports namely </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Order Total Report</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Order Count Report</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, and </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">New Accounts Report</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Order Total Report</span></h3>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">There will be a list of total number of orders, total sales from these orders, and the average of each order. </span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Order Count Report</span></h3>
<div dir="ltr" style="background-color: white; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In this report, the amount of orders placed by each customer will be revealed in accordance with average amount per order and total revenues from those deals.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">New Account Report</span></h3>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">The number of new accounts created within a period of time will be shown in this report.</span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Type 5: Products Reports</span></h2>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Product Reports in Magento 2 is defined into 5 different branches which are </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Views, Ordered, Bestsellers, Low Stock</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, and </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Downloads</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">View Report</span></h3>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In this report, all products which are clicked on to view will be listed.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Ordered Report</span></h3>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">The main content of this report is the number of total products which are ordered and the amount of times each product is ordered.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Bestsellers Report</span></h3>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">As its name presented, in this report, a grid of goods which are chosen most will be displayed.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Low Stock Report</span></h3>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">All items which are still in stock will be included in the report along with the quantity of each item.</span></div>
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<span style="background-color: transparent; color: #434343; font-family: "arial"; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Download Report</span></h3>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">In this report, total download times for all products and each product will be displayed.</span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 20pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Instructions to manage Sale Report</span></h1>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Among five categories of Reports in Magento 2, Sale Report is considered to be the most determining factor contributing to the success of an online business. </span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Typically, there are three steps in managing Sale Report</span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Step 1: Reset reports figures</span></h2>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"><img height="265" src="https://lh6.googleusercontent.com/6YW6_FSx24kFUCo3ZhtlMEVF4gH4zDeh6MLm0FU5j0Uk-utM2GYa4qXopR2FAhnZZLPvLgYrD-BoPw7f1FAqz7ChhPArzXGxcwUyKTWoYUo3X_Kvtyhv8718RQApD9qbbsawb4Ut" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="624" /></span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">First you have to navigate </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Admin Sidebar</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, the choose </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Store</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> tab. On the display page, you can easily find out </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Sales Reports</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> section, then click on the reports you want to manage.</span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">To renew statistics of this report you can click on a hyperlink here.</span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Step 2: Configure filter reports</span></h2>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"><img height="441" src="https://lh6.googleusercontent.com/fb-J-jX9SIl0dpuTChcqdefeQ_gu6K2Weruq-X0TtzpDw_VHgQ8qZa9qKLGWv_Vv3GAeb1_Qjy7EHUw8G24Qzuv02nEsVioK2MjxHKT2uIOjWqLRtq3y54HOsazMzv-vfaeDVQXW" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="624" /></span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">To figure out the report that you want you can use filter to easily access that report. The filters can help you look for reports from any website or at any interval or period of time. </span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Step 3: Show or export report</span></h2>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"><img height="208" src="https://lh3.googleusercontent.com/RuCwjPrWElg5orBFhZy9yxka3X0XynlWvvtWxaqlnvtoeutGeswD74H9TW627tAYK-9W7ZOy4dZkK1hasqxx_pz5Q1V3cxqtl7hxzu16IEbQbLK9mBJ2MHO59VBwVv-yaLwuSAIc" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="624" /></span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">After filling in variants for filters, you can click on </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Show Report</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> to see what report you get thanks to the help of filter function. After you get to know that you already found the appropriate report, you can choose </span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Export Report</span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> so that your report will be exported into CSV or Excel file.</span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">That is the final step you can do to manage and store your Sale Report. You can do the same things to other types of reports in your Magento stores.</span></div>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 20pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Final thoughts,</span></h1>
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<span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Magento Reports feature is one of the most helpful features provided by developers as it remarkably helps shop admins deeper understanding about sale activities as well as customer shopping behaviors. By getting to know buyers betters, suitable strategic marketing plans can be deployed to maximize profits for business owners. Especially, with information and statistics about refused orders or abandoned carts, store owners can make use of these information to encourage customers to come back to complete their deals. If the abandoned rate is high now, it is important to make use of the support from </span><span style="background-color: transparent; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;"><b>Mageplaza Abandoned Cart Email extension</b></span><span style="background-color: transparent; color: black; font-family: "arial"; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> as this module will remarkably help bring your customers back. To know more about how this extension functions to reduce abandoned rate for your stores, get more information here. </span></div>
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<span style="font-family: "arial"; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;">Author: Alice is a content marketer at Mageplaza. With the aim to help Magento online merchants perform successfully in the e-market, she is continuously looking for the best supporters for business owners. Based on current trend, </span><span style="font-family: "arial"; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;"><b>Gift Card extension by Mageplaza</b></span><span style="font-family: "arial"; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;"> is highly recommended by her as the switch in how people give gifts to others significantly presented in recent years. </span><br />
<span style="font-family: "arial"; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;"><br /></span>
<span style="font-family: "arial"; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;">Read more: <a href="https://www.mageplaza.com/kb/magento-2-reports-guides.html" target="_blank">Magento 2 Reports: The Ultimate Guide by Mageplaza</a></span>Anonymousnoreply@blogger.com1Unnamed Road, Monticello, AR 71655, USA33.797408972726991 -91.6699222500000138.2753744727269911 -132.97851625 59.319443472726988 -50.361328250000014tag:blogger.com,1999:blog-5594387047017046979.post-54535174177547140092018-12-23T23:56:00.003-08:002018-12-23T23:56:38.431-08:00Top 3 Magento 2 extension must-have for your Sales Preparation<span id="docs-internal-guid-8feecd02-7fff-f8b0-bc90-c8f985b3a6c5"></span><br />
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<span id="docs-internal-guid-b78f8ba1-7fff-a91f-faae-b266eb2dd22b"><div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">According to studies from </span><a href="https://www.acommerce.asia/categories-months-best-ecommerce-sales-southeast-asia/" style="text-decoration-line: none;"><span style="background-color: white; color: #1155cc; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Acommerce</span></a><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, October and November are the best occasions for your e-commerce store to generate huge revenue. However, I believe that it is never too early to thoroughly scrutinize your online store, and prepare in advance for any sales and marketing strategy in every shopping season throughout the year. </span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">If you are using the </span><a href="https://magento.com/" style="text-decoration-line: none;"><span style="background-color: white; color: #1155cc; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Magento 2 platform</span></a><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> to sell online, it’s time for you to review and select some great extensions for your e-business.</span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">As you know, your customers always expect a lot from your store, such as high-quality products, fast shipping, or excellent customer services. However, what drives customers to buy goods in your store over and over again is the extra benefit they can receive beyond their expectations.</span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><span style="font-weight: normal;">To help online merchants </span>prepare a successful sales campaign<span style="font-weight: normal;">, I suggest three significantly useful tools which cannot be forgotten when operating your store. They are </span></span><span style="background-color: white; color: #1155cc; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Magento 2 Gift Card</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><span style="background-color: white; color: #1155cc; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Better Coupon</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: normal; vertical-align: baseline; white-space: pre-wrap;">, and</span><span style="background-color: white; color: #1155cc; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;"> Reward points extension</span></div>
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<span style="color: #333333; font-family: Arial; font-size: 16pt; white-space: pre-wrap;">1. Magento 2 Gift Card</span></div>
<div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">In special occasions such as birthdays, Christmas, wedding anniversaries, many customers struggle with choosing suitable gifts for their friends, their partners, and families. As a store owner, it is your prior duty to address this problem for those pitiful customers. One of the great solutions that we proudly recommend is the </span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Magento 2 Gift Card extension from Mageplaza</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">. Gifting has never been that easy.</span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">It is not only an effective way to rapidly boost sales and conversion rates, but also an easy-to-use tool. With just a few drag-and-drop steps, store admins can create beautiful gift card templates, while customers are able to design their own unique and attractive gift cards dedicated to their friends. Thanks to this utility module, shoppers are motivated to purchase more gift cards from your online store, and as a result, your revenues will rocket. </span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><img height="336" src="https://lh5.googleusercontent.com/L6Ntd1MiYVNIt5suOMyksc92hgCY4lJ7l3_YUY0OejS46NKIz9lEIEMjU6CoPi-8PgvODD69pf_caZwUQpKkO94D589jk8la-RluwnQ1Dw1Y-bMC--3Q69UfpKosz0i_yOWw3nU" style="border: none; transform: rotate(0rad);" width="624" /></span></div>
<div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">In addition, this module also comes with many other powerful features:</span></div>
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<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Personalized Gift Cards</span></div>
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<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Drag and drop to design</span></div>
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<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Delivery methods</span></div>
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<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Delivery time</span></div>
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<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Gift Card </span><span style="background-color: white; color: black; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">History</span></div>
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<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: -1pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: black; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">SMS/Email Notification</span></div>
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</ul>
<div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Personally, if I have to vote for the two most outstanding features of this extension, I would prefer pick template personalization and the drag-drop design feature as they help boost CX for your store and also aid admins a lot. With all of the suggestions above, why don’t you give Gift Card extensions a try?</span></div>
</span></h1>
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<span style="background-color: transparent; color: #333333; font-family: Arial; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">2. Magento 2 Coupon extension</span></h2>
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<a href="https://www.mageplaza.com/magento-2-better-coupon/" style="text-decoration: none;"><span style="-webkit-text-decoration-skip: none; background-color: white; color: #1155cc; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><img height="224" src="https://lh4.googleusercontent.com/Q2585EnZ_t79ATwwLWjwYmCLNPQj-QU8dO-_6FlmHa8iBeN-a4b_Ub-rkoZVi0dxZ1a1z7YWM9r1QAXlL0lDB0wvOQeDPnw8v0EexMFNK7vEWG3BQ0LSkOoSAWl56hXCjBrQTtg" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="224" /></span></a></div>
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<b style="font-weight: normal;"><br /></b></div>
<div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">When it comes to shopping seasons, or big sales campaigns, the requests and demands for personalized coupons may peak. We cannot deny the important role of coupons in boosting sales and improving customer satisfaction, especially in these occasions. However, creating and managing coupons manually is painfully time-consuming</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> for shop owners. To help them resolve these issues and reduce the workload in managing their online stores, a great extension with powerful features - Magento 2 Better Coupon extension from Mageplaza.</span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><img height="448" src="https://lh3.googleusercontent.com/amP-_NVvQei31dGBxnZa29fdRoVQ3vC37-PUqQvbqWn_DurP2xZgbv7N2Rr0k3rvUNq_iLDbEngDk_P8fNDX3hYQndyhYJjQj3_bn2u2LC0Ko35nyoaNiXjtRB5B-snLLxPLo7I" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="624" /></span></div>
<div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Better Coupon module offers a great system of the coupon code generator that helps reduce the workload of shopkeepers in store management as well as improve the user experience in an effective way. Thanks to this helpful module, admins can create coupon codes and send them to their customers at a glance.</span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Also, let's take a look at some of the outstanding features of this extension:</span></div>
</span></h1>
<h3 dir="ltr" style="line-height: 1.8; margin-bottom: 4pt; margin-top: 16pt; text-align: left;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Instant coupon generator</span></h3>
<h1 dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 6pt; margin-top: 20pt; text-align: center;">
<span style="font-weight: normal;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: black; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">This feature allows members of an admin team to use as quick access to the coupon generator, which takes only 2 steps to create and send a coupon code to an email address.</span></div>
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<span style="background-color: white; color: black; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><img height="405" src="https://lh4.googleusercontent.com/k_Jwu8m5u5JrRxao70o9iDYOfMviSlEVGqiSquKzg9hp5axw60Mmhy4vKxgSlsXMX6mZipbVvubUvP6Yefq_gpbyeDbnhH6RIX6-nl0PiTKGGjdx5rEU1_pcFMFg0MBFKis9rjU" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="574" /></span></div>
</span></h1>
<h3 dir="ltr" style="line-height: 1.8; margin-bottom: 4pt; margin-top: 16pt; text-align: left;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Auto-apply coupon link builder</span></h3>
<h1 dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 6pt; margin-top: 20pt; text-align: center;">
<span style="font-weight: normal;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: transparent; color: black; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">This feature enables admins to create a link which, by accessing it, can help customers check out with an auto-applied coupon code.</span></div>
</span></h1>
<h3 dir="ltr" style="line-height: 1.8; margin-bottom: 4pt; margin-top: 16pt; text-align: left;">
<span style="background-color: transparent; color: #434343; font-family: Arial; font-size: 13.999999999999998pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Import coupon codes </span></h3>
<h1 dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 6pt; margin-top: 20pt; text-align: center;">
<span style="font-weight: normal;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: black; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">This feature is helpful especially for stores which use a collection of coupon codes generated from another system. No matter how big the data is, admins can upload codes which are stored in a CSV file or plain-text form. </span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">I can’t wait to see the positive results that Better coupon extension can bring to your online store in your next sales/marketing campaign. </span></div>
</span></h1>
<h2 dir="ltr" style="line-height: 1.8; margin-bottom: 6pt; margin-top: 18pt; text-align: left;">
<span style="background-color: transparent; color: #333333; font-family: Arial; font-size: 16pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">3. Magento 2 Reward points extension</span></h2>
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<div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><img height="239" src="https://lh3.googleusercontent.com/L0BOZpf3YrclLacP-3F-MRWWzgEhfYQJ8I1brVe_Vi6AyYr2Nmq9wSWyzWRho_f-Oh78w8ukUpliC2Zrx9RNjMw2k3DD8fk9IbgV2gMISJMWVUSczpQP6W4dNp1TYhphYAf4AXI" style="border: none; transform: rotate(0rad);" width="239" /></span></div>
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<b style="font-weight: normal;"><br /></b></div>
<div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">The final tool on our recommended list is </span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Reward Points extension for Magento 2</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">, which plays an essential role in helping online store improve customer loyalty effortlessly, as well as cut down marketing spendings and strengthen branding by attracting a large number of potential target customers. </span></div>
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<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><br /></span></div>
<div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">There must be some motivations that attract shoppers to come back again and again. It can be high-quality products, the </span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">quick-and-easy checkout</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">, or the supportive customer's service, but these factors have to base on customers’ personal impression. I realize that the most practical and materialistic motivation is to spend the cumulative points they receive after several previous purchases. If not coming back to use those reward points in the next purchase, buyers may feel they waste a bargain. Also, the feeling of receiving an extra benefit in every time shopping is so great! </span></div>
<div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><br /></span></div>
<div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Significantly, </span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Magento 2 Reward Points by Mageplaza</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"> allows customers to keep track on their own points and the expiration date to encourage them to earn and spend points as soon as possible. Moreover, it enables store admins to control the rewarding systems from customizing the point label design, organizing point sliders and indicators, to setting the earning rate in the backend. </span></div>
<div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Below are the highlight features that are most useful to promote customer loyalty with this module:</span></div>
<ul style="font-weight: normal; margin-bottom: 0pt; margin-top: 0pt;">
<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Rewards point for purchases </span></div>
</li>
<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Customizable point label</span></div>
</li>
<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Point expiration</span></div>
</li>
<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Point spending slider</span></div>
</li>
<li dir="ltr" style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Point indicators</span></div>
</li>
</ul>
<div dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">More impressively, </span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">in Reward Point Pro</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">, which is an upgraded version of </span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Reward points extension</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">, customers can also earn points when sharing on social channels and when referring friends with the help of a special feature called </span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Reward for Behaviours</span><span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">. Store owners can help strengthen their business’ brand in social media yet save a lot of marketing expenses. Let’s look at the full feature comparison table below:</span></div>
<div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><img height="561" src="https://lh4.googleusercontent.com/jhspX682Xiwp-_VdhAQy0TxyrvWe4n13x_Kgf8GSSqxJsLlwIB_joxMcT9I2kuNUq2wOss8PuOGD4YyxhLIWUSyXkTSo0D6yoqe3kqQ3ZTg9L5zxzxVdBXJZ4257YfSRXaCegL8" style="-webkit-transform: rotate(0.00rad); border: none; transform: rotate(0.00rad);" width="624" /></span></div>
<div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Clearly, the more points shoppers accumulate, the more interested they are in shopping and repurchasing goods on your e-store. Don’t hesitate to try this impressive extension! </span></div>
<div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"><br /></span></div>
<div dir="ltr" style="font-weight: normal; line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt; text-align: left;">
<span style="background-color: white; color: #333333; font-family: Arial; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">In short, there are plenty of robust extensions that can support you significantly when developing your sales/marketing campaign. However, Mageplaza Gift Card, Better Coupon, and Reward points are among the most effective ones. It’s time to integrate them into your e-commerce store and experience the powerful benefits s they can bring to your business. These great extensions are right here for you. Give it a try! </span></div>
</h1>
Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5594387047017046979.post-5145183395488150522018-12-18T18:47:00.003-08:002018-12-18T18:47:47.315-08:00SEO vs PPC Adwords Comparison <span style="font-family: Arial, Helvetica, sans-serif;">Should you be spending money on SEO or PPC? Maybe both? The answer isn’t simple. It’s probably both, but I like to be on the PPC side of the equation. I’m the kind of person who wants to be able to test everything. PPC allows me to do that, SEO takes months to fully understand the results of changes. I also like to be able to tell exactly how much I’ve made on my campaigns in a given month. I have found that to be much easier with PPC.</span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<h2>
<span style="font-family: Arial, Helvetica, sans-serif;">So here is a short, most certainly not all-inclusive, side-by-side breakdown of SEO vs PPC/ Adwords.</span></h2>
<div>
<br /></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhILaqHDedAu-F0fgjHLCaXg1k9BP7hDWE24rirN9yvEzJMip7BPUYY_WpuCYBaVYqMi8lf0lDopLTeSl7ViAtZ6ggPOb44mNduSmMssxpmkZPWV14Hs2svy2pCl4ZdFKYy2LfbRQvLq4U/s1600/Screenshot_3.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="SEO vs PPC/Adwords Comparison " border="0" data-original-height="455" data-original-width="625" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhILaqHDedAu-F0fgjHLCaXg1k9BP7hDWE24rirN9yvEzJMip7BPUYY_WpuCYBaVYqMi8lf0lDopLTeSl7ViAtZ6ggPOb44mNduSmMssxpmkZPWV14Hs2svy2pCl4ZdFKYy2LfbRQvLq4U/s1600/Screenshot_3.png" title="SEO vs PPC/Adwords Comparison " /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">SEO vs PPC/Adwords Comparison </td></tr>
</tbody></table>
<h3>
1. SEO ( Organic Search )</h3>
<h4>
How SEO works: </h4>
<div>
Google "crawls" sites to determine which sites it should show when people search using Google</div>
<h4>
Results: </h4>
<div>
Generally 3-6 months. No guarantee you will get on the first page. Results can change with an algorithm change. With Google's change to 4 ads at the top of the page, many time all organic results are "below the fold".</div>
<h4>
Measurable ROI: </h4>
<div>
Somewhat difficult</div>
<h4>
Best for: </h4>
<div>
Long-term growth and ROI</div>
<h4>
Cost: </h4>
<div>
Lower, generally $500-$2000/month</div>
<h4>
What happens when you stop paying? </h4>
<div>
The SEO work that was done will continue to work for you. It is possible you could see diminished returns over time due to competition and algorithm change.</div>
<div>
<br /></div>
<h3>
2. PPC ( Google Adwords, Bing Ads)</h3>
<h4>
How PPC Works: </h4>
<div>
Google displays ads when advertisers bid o auction-style listings for keywords entered by Google users</div>
<h4>
Results: </h4>
<div>
Immediate results. Can guarantee top of first page results with the right bid. No changes when Google changes algorithms. Most searches result in an organic click but paid clicks to convert better.</div>
<h4>
Measurable ROI: </h4>
<div>
Easy if it is set up and managed correctly</div>
<h4>
Best for:</h4>
<div>
Short-term & long-term results.</div>
<h4>
Cost: </h4>
<div>
Higher, generally $2000+ per month</div>
<div>
<h4>
What happens when you stop paying? </h4>
</div>
<div>
when you stop spending on PPC ads, nobody sees the ads anymore. This is strictly a "pay to play strategy"</div>
Unknownnoreply@blogger.com07777 E 42nd Pl, Tulsa, OK 74145, Hoa Kỳ36.102376648201954 -95.88867225000001310.580342148201954 -137.19726625 61.624411148201958 -54.580078250000014tag:blogger.com,1999:blog-5594387047017046979.post-67706926366421917932018-09-27T00:49:00.001-07:002018-09-27T00:49:58.389-07:00Member Loyalty Is an Oxymoron in Most Credit UnionsPeter Drucker said, "Quality in a service or product is not what you put into it. It is what the client or Customer gets out of it." Therein lies the opportunity for your credit union or organization, frame the issue in terms of what does a customer/member/client really want?<br />
<h3>
Expand that by asking what is your definition of a customer/member/client? </h3>
When you have defined your customer, it is simpler to recognize what they want. Much has been written about the long-term value of a <a href="http://mage2tuts.tk/secret-converting-one-time-customer-loyal-one.html" target="_blank">loyal customer</a> and that it is far less expensive to retain a customer and increase the share of wallet, or products per household than it is to attract new customers.<br />
<br />
In the 29 years, I was a credit union executive, we spent tens of thousands of dollars on annual member surveys in which members were asked too many questions. There were 35 questions related to service that we asked, and the responses were ranked.<br />
<br />
Year after year the #1 feature that members wanted and valued the most was accuracy and dead last was using their names. Yet most credit unions place the emphasis on using the members' name because we are a family and it demonstrates that we are different than other financial institutions.<br />
<br />
Then when mistakes are made and accuracy is questioned, the member is forced to plead with several layers of management to get satisfaction and a fee refunded. You can use the member's name all you can in that conversation, it isn't relevant. If you are still measuring the percentage of satisfied members, you are leaving hundreds of thousands of dollars on the table.<br />
<br />
<h3>
The retail industry knows what credit unions have not yet figured out. </h3>
A satisfied customer isn't worth much; however, a loyal customer is. Retailers know that a satisfied customer who visits their store once per year and spends an average of $50 per visit will produce an annual total revenue opportunity of $50.00 based on the life of the customer. <a href="https://hyken.com/customer-experience-2/six-types-of-loyal-customers/" target="_blank">A loyal customer</a> who visits their store once per week (52 visits per year) and spends the same average $50 per visit produces total revenue opportunity per year of $2,600.00, and $26,000.00, based on an average of once per week for 10 years. Walmart and Target get that.<br />
<h3>
What is a loyal member worth to your organization?</h3>
<br />
The other <a href="https://www.shopify.com/content/the-benefits-of-having-a-loyalty-program" target="_blank">benefit of loyal members</a> is that they tell others about your service or products. Word of mouth is still the most effective form of marketing and the least expensive. In a time of economic uncertainty and narrow net interest margins, credit unions need to reduce expenses and grow revenue. It costs five times more to obtain a new member than it does to retain an existing one. Plus, your organization is spending four to five times more on advertising to get new members. That could rise to hundreds of millions of dollars spent on obtaining new members compared to an organization that has loyal members.<br />
<br />
Organizations with high levels of loyal customers typically grow revenues at twice the rate of their competition. It has been proven that 6 out of 10 customers will never return to an organization based on poor service, not poor products.<br />
Your magic bullet is to commit to no longer conducting business in the usual way. The employees of your organization can create and measure member loyalty... if they are lead to it.<br />
<div>
<br /></div>
Anonymousnoreply@blogger.com0W Camp Dr, Cashion, OK 73016, Hoa Kỳ35.817813358882127 -97.64648475000001310.295778858882127 -138.95507875 61.339847858882123 -56.337890750000014tag:blogger.com,1999:blog-5594387047017046979.post-75569630998928865372018-08-24T02:36:00.001-07:002018-08-24T02:36:47.972-07:00Subscribe Email List - Some Reasons Why Your List is Not Seeing Any ImprovementsThe majority of <a href="http://www.businessdictionary.com/definition/marketer.html" target="_blank">internet marketers</a> that have a list do not know how to maintain and grow it. Most internet marketers believe that the key to online success is to have the most people under their list which is false. The true key to online success is to have the most TARGETED LEADS on your list. These are the type of leads that are highly interested in your business as well as the niche market and are willing to put in the work and invest the money.<br />
<br />
<i>->> Tip: <a href="https://www.mageplaza.com/magento-2-better-popup/" target="_blank">Magento 2 Exit Intent Popup - Newsletter Popup Extension - Mageplaza</a> will help your Magento store boost email list.</i><br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://1.bp.blogspot.com/-tzzzcU2bx_c/W3_RMKniFNI/AAAAAAAAAdw/l_yQLIoDXgwBBxseTYxNFG-AjBYle9m8wCLcBGAs/s1600/Subscribe%2BEmail%2BList.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="Subscribe Email List" border="0" data-original-height="400" data-original-width="1022" height="250" src="https://1.bp.blogspot.com/-tzzzcU2bx_c/W3_RMKniFNI/AAAAAAAAAdw/l_yQLIoDXgwBBxseTYxNFG-AjBYle9m8wCLcBGAs/s640/Subscribe%2BEmail%2BList.jpg" title="Subscribe Email List" width="640" /></a></div>
<br />
<h2>
A few common mistakes that most affiliate marketers do when building an email list is:</h2>
<br />
- Send their traffic to the terrible website and capture pages<br />
- Provide their list with bad emails and newsletters<br />
- Do not offer their list any help<br />
- Do not communicate with their list<br />
<br />
<h2>
What do you need to do in order to improve my list building campaign?</h2>
<h3>
Below are a few tips to help you increase your email list:</h3>
<br />
<ul>
<li>- Make sure that you are sending you to lead to a capture page. A general affiliate referral page will not make you a lot of money; you have to create your own and be creative.</li>
<li>- A great way to increase your list is to give away free stuff. For example in exchange for their subscription give them something like a free eBook, eCourse, newsletters, software etc. Your job is to provide your leads with something valuable in exchange for their name and email address.</li>
<li>- Always communicate with your list and provide them with opportunities to ask you questions. Again as an internet marketer, it is your job to make sure your downline is successful.</li>
<li>- Last but not least, make sure that you are providing your downline with quality content that they can apply to their online business because if you show them what you did to get successful they will duplicate your business strategy.</li>
</ul>
<br />
<br />
Apply these simple tips to your email list campaign and watch your business go to the next level.<br />
<div>
<br /></div>
Anonymousnoreply@blogger.com01000 Emma Dr, Tunica, MS 38676, Hoa Kỳ34.669358748286385 -90.2636722500000139.1473242482863846 -131.57226625 60.191393248286388 -48.955078250000014tag:blogger.com,1999:blog-5594387047017046979.post-51074952566795352902018-08-13T02:09:00.002-07:002018-08-13T02:09:28.724-07:00How to Optimize Your Shopping CartIf you think you have to stop selling once a product has been added to a visitors' cart, you have to think again. <a href="https://en.wikipedia.org/wiki/Abandonment_rate" target="_blank">Cart abandonment rate</a> (that is when created shopping carts or payment pages are exited) can be as high as 95% and get this percentage down will have the single biggest effect on your bottom line. Reason for this is that a 10% improvement on the home page might get more click-throughs, but it doesn't necessarily yield 10% more in sales.<br />
However, a 10% higher completion at the cart level is directly impacting your bottom line with a 10% increase in turnover!<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://3.bp.blogspot.com/-Eem9v17kIew/W3FKq7IV3kI/AAAAAAAAAcw/8ALcjh1lsXYvet_-nWCsFGCr62ODVKUfgCLcBGAs/s1600/How%2Bto%2BOptimize%2BYour%2BShopping%2BCart.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="How to Optimize Your Shopping Cart" border="0" data-original-height="487" data-original-width="934" height="331" src="https://3.bp.blogspot.com/-Eem9v17kIew/W3FKq7IV3kI/AAAAAAAAAcw/8ALcjh1lsXYvet_-nWCsFGCr62ODVKUfgCLcBGAs/s640/How%2Bto%2BOptimize%2BYour%2BShopping%2BCart.png" title="How to Optimize Your Shopping Cart" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">How to Optimize Your Shopping Cart</td></tr>
</tbody></table>
<h2>
<br />First, let's start with telling you about the three dangers with a shopping cart:</h2>
<br />
<br />
<ul>
<li><b>Seller-focused thinking</b>: The cart is simply seen as a tool to get the money in for the seller</li>
<li><b>So-called buyer's remorse</b>: This needs to be addressed quickly before the cart gets abandoned</li>
<li><b>Cart clarity</b>: <a href="https://sleeknote.com/blog/checkout-process" target="_blank">The steps in the checkout process need to be clearly numbered</a>. Ask for the name and email address in the first step, so you already have that in case something goes wrong. This allows you to follow up with the customer when they abandon the cart. It is important to make sure this data auto-fills on the next page.</li>
</ul>
<br />
<br />
<h2>
Optimize Your Shopping Cart</h2>
This said, how do we actually increase a shopping cart's <a href="http://mage2tuts.tk/3-simple-ways-increase-conversion-rates-website.html" target="_blank">conversion rate</a> and ensure the abandonment goes down. Here are a few easy, quick steps you can implement:<br />
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<h3>
1. Know your shopping cart abandonment rate</h3>
<br />
You might think this is obvious and if it is, great! Most people do now know their exact cart abandonment rate. You have to know exactly what this is in order to establish a base to work from. A great start to finding this is using the stats program in your shopping cart package or using the E-commerce feature in <a href="https://analytics.google.com/" target="_blank">Google Analytics</a>.<br />
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<h3>
2. Maintain forward momentum </h3>
<br />
Shopping carts should be treated as just another step in the sales process. Simply compare this to offline behavior. The transaction is not complete until the money has been transferred. Great staff at bricks and mortar shops (especially the more upmarket ones where there is a higher transaction rate involved) make sure they keep making you feel great all the way to the checkout! The best ones even beyond that, but that is a completely new subject for another blog post (after sales service increasing repeat sales). Online, this checkout process should not take longer than 3 minutes; test this.<br />
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<h3>
3. Add testimonials to the checkout page</h3>
<br />
A great way to keep ensuring your prospects they are in the process of making the right decision is by adding testimonials to your <a href="https://www.mageplaza.com/magento-2-one-step-checkout-extension/optimized-checkout-page.html" target="_blank">checkout page</a>. Just when they start to feel a bit more insecure about what they are about to purchase, they notice a few testimonials from very happy customers. What more to say?<br />
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<h3>
4. Add a product image to your checkout page</h3>
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Often overlooked, but very important. When going through the checkout process, people will think: "What am I buying again?", especially when the buy was strongly emotionally driven. Showing a product image will give them the trust they are buying a tangible product and they are doing the right thing.<br />
<br />
<h3>
5. Take away all the risk of buying</h3>
<br />
Last but not least, even if your visitors feel 100% confident buying your product, there will still be the question: "What if I do not like it after all?" You can instantly take away this concern and objection by offering a clearly stated 100% money back guarantee, ideally using a 100% money back guarantee image.<br />
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<h4>
Important: </h4>
Make sure you optimize your own shopping cart not only by implementing these tips but also by testing them against each other and other tips you will have read online, using tools like Google Optimizer and Omniture. This is the only way you can make sure that you are making the right adjustments to <a href="https://medium.com/@mageplaza/utilizing-professional-shopping-cart-features-to-help-improve-customer-experience-7bac4a53689" target="_blank">Utilizing Professional Shopping cart</a>.<br />
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Anonymousnoreply@blogger.com0E0680 Rd, Westville, OK 74965, Hoa Kỳ36.031331776331868 -94.570312510.509297276331868 -135.8789065 61.553366276331872 -53.2617185tag:blogger.com,1999:blog-5594387047017046979.post-14206064280266844162018-08-12T19:55:00.001-07:002018-08-12T19:55:52.342-07:00Coupon Mage Review - Coupon Management SoftwareIn these days, discounts are given by many websites for promoting their products. As a part and parcel of their product promotion, they are issuing some coupons to possess the available discounts with the company. These coupon codes are typical in nature and have to be used for claiming the discount. Issuing coupons is a great business these days. Coupon Mage software helps the people to issue coupon codes without any unanimity regardless of the websites or <a href="http://docs.mageplaza.com/one-step-checkout-m2/" target="_blank">payment processor</a>.<br />
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<a href="https://3.bp.blogspot.com/-CKttjXisydc/W3DtyzSXP_I/AAAAAAAAAcg/kr7jUGd4DrAR9pQQ_HZGZ__cotMC0EXAACLcBGAs/s1600/printable-coupons.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="Coupon Mage Review - Coupon Management Software" border="0" data-original-height="310" data-original-width="602" height="164" src="https://3.bp.blogspot.com/-CKttjXisydc/W3DtyzSXP_I/AAAAAAAAAcg/kr7jUGd4DrAR9pQQ_HZGZ__cotMC0EXAACLcBGAs/s320/printable-coupons.jpg" title="Coupon Mage Review - Coupon Management Software" width="320" /></a></div>
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Coupon Mage is a web-based software kit. It helps the people to issue as many codes as one can expect to extract. It can be said as a pre-checkout solution attracting customers with discounts and promoting the products. There is a craze of issuing coupons and utilization of such coupons as everyone wish to save money. After completing the online shopping and adding the items to cart, before going for payment options, customers will be asked to type the coupon codes that you know. Once there, customers have to give the coupon code and get the discount instantly. People will feel very happy after the amount gets deducted from the said amount by giving the exact coupons, and this method has been proven to drive sales for many years.<br />
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<a href="https://muncheye.com/adam-roy-coupon-mage" target="_blank">Coupon mage software developed by Adam Roy</a> helps to increase your sales by promoting the products to have new coupon codes every week to claim the discounts and to save the money. Special features of Coupon Mage software include that it works with any type of payment processor. You can extract as many coupons as you want for all your products and websites. You can use this software on any website platform. One of the most important aspects of coupon codes is that they should expire after a certain period. This software helps to create the expiring coupons. Expiring coupons works very well in which the coupon codes shall be utilized within the span of time. After that period, you could not claim the discount with the same coupon code. During the time of the release of coupon codes, you should also mention their expiry date so that people will search for the latest coupon codes.<br />
Coupon Mage software can release hard code <a href="https://www.clickbank.com/" target="_blank">Clickbank </a>coupons also. It can help you to have more successful and effective sales promoting coupons. The control panel is easily operable with a simple password protection and there is no use of technical skills or powerful features needed to operate this software. You can just install it and can utilize it to control everything from a new friendly administrative control panel. The software's ultimate goal is to allow its user to have a faster-growing business. For online marketers, Adam has shown a great way to make their life easier with the help of this software.<br />
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You can develop the <a href="https://www.mageplaza.com/review/affiliate/" target="_blank">affiliate marketing system</a> in which a chain of customers slowly and steadily learn and come to use the coupons efficiently. This software helps to have discounts at product checkout page automatically along with an image to display the custom images of these codes. Thus you can make use of the powerful features of this software in extracting the <a href="https://www.mageplaza.com/review/coupon-generator-importer/" target="_blank">coupons and generate</a> new demand for your products.<br />
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Anonymousnoreply@blogger.com01057 MO-92, Smithville, MO 64089, Hoa Kỳ39.368279149160131 -94.570312513.846244649160131 -135.8789065 64.890313649160134 -53.2617185tag:blogger.com,1999:blog-5594387047017046979.post-34542887805957755122018-08-06T20:31:00.000-07:002018-08-06T20:31:01.472-07:00Tips for Building and Using an Email ListIf you write content for the web, you might think that your readers are satisfied to just keep up with your postings through their chosen <a href="http://mage2tuts.tk/improve-rss-feeds.html" target="_blank">RSS feed</a>. While this is true, it doesn't allow you to make a direct connection with those fans. In order to build a bond with your readers, you need to be able to reach out to them through their email.<br />
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Your blog posts are a great place to communicate ideas to a broad audience. If you want to give readers more details about a product that you are promoting or an event or sale that is upcoming, then it is helpful to send out an email that will get the attention of your readers. Having an email list will make it simple for you to make these communications quickly.<br />
<h2>
Building Your Email List</h2>
One of the simplest ways to get people to join your mailing list is to have a <a href="https://www.mageplaza.com/magento-2-better-popup/" target="_blank">newsletter popup</a> or sign-up box on your blog or website. This should be clearly visible in the sidebar. You may also want to write a blog post that talks about your mailing list and encourage your readers to join. Explain the benefits and what kind of information they can expect by signing up.<br />
<br />
Tweet about having an email list so that your followers will know and include a link to your page so they can sign up. Create a tab on your Facebook page that will allow fans to sign up for your list.<br />
One great way to encourage people to join your mailing list is to give them something free. This can be a weekly tip, an e-book, or even discounts.<br />
<h2>
Choosing a List Service Provider</h2>
In the beginning, you might want to handle the emailing on your own. But as your list begins to grow, this can eat up a lot of time. That is when you want to start searching for an email list service provider.<br />
With a list service provider, you will also have the benefit of analytics, which will tell you how many of your emails are being opened and how many subscribers you have.<br />
Some of the top list providers are Constant Contact, Mail Chimp and Aweber. Each service sets its own pricing for service. Generally, the cost is based on how many subscribers you have.<br />
<h2>
What to Send to Subscribers</h2>
The first email that each subscriber should receive is a welcome email. In this email, you will want to include:<br />
<br />
<ul>
<li>A personalized "thank you" for joining the list.</li>
<li>A description of the content they can expect from your emails.</li>
<li>Information on contacting you.</li>
<li>Links to your social media profiles, blog and website.</li>
<li>Information on unsubscribing.</li>
</ul>
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<br />
Your email subscribers will expect to hear from you on a fairly regular basis. This can be weekly, bi-weekly, monthly. Try to avoid sending multiple emails throughout the week unless there is something important going on (sale, contest, etc.).<br />
<h2>
What to Avoid</h2>
There are some mistakes that are often made in email subscribers. Making these mistakes too often can lead to a lot of unhappy readers. When that happens, they start opting out of your emails.<br />
<br />
<br />
<ul>
<li>Don't fill up their inbox! If you told them to expect an email on a weekly basis, don't abuse that timeframe.</li>
<li>Don't be pushy. You can mention a product, of course, but don't become the over-eager door-to-door salesman.</li>
<li>Don't send emails that provide no value to the reader. Remember, these are supposed to help you connect with readers.</li>
<li>Don't talk to them like they are a search engine. These are readers. They want to read an email from the funny, witty blogger that they signed up with.</li>
</ul>
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<br />
An email list is one of the best ways to create a bond with your readers, so make sure you use this tool to its full advantage! What information do you want to share with your subscribers? Where do you draw the line between valuable content and spam? Share with us!<br />
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Anonymousnoreply@blogger.com01000 Jr Jones Rd, Humboldt, TN 38343, Hoa Kỳ35.746512259918511 -88.945312510.224477759918511 -130.2539065 61.268546759918507 -47.6367185tag:blogger.com,1999:blog-5594387047017046979.post-22399774532456656112018-06-11T00:56:00.000-07:002018-06-11T00:56:07.269-07:00Magento Extensions - Highly Evolved E-Commerce SolutionE-commerce is fast becoming a must in all types of businesses today. There are much software that can make this possible, but one of the best solutions are software like those offered by Magento Extensions. Many would probably ask what this is all about and how could it be beneficial to the business owner.<br />
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<a href="https://4.bp.blogspot.com/-LvhaRDvZAq4/Wv1No55oJKI/AAAAAAAAAKI/aF2lH57iziQCE57bd1r4fbO8k2fpJoylgCLcBGAs/s1600/Magento-Extensions-to-Boost-Your-Sales_blog.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="Magento Extensions - Highly Evolved E-Commerce Solution" border="0" data-original-height="490" data-original-width="980" height="320" src="https://4.bp.blogspot.com/-LvhaRDvZAq4/Wv1No55oJKI/AAAAAAAAAKI/aF2lH57iziQCE57bd1r4fbO8k2fpJoylgCLcBGAs/s640/Magento-Extensions-to-Boost-Your-Sales_blog.jpg" title="Magento Extensions - Highly Evolved E-Commerce Solution" width="640" /></a></div>
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Magento by itself is a free or open source e-commerce software which can be downloaded for free and can be used to create an online store. This was developed by numerous community developers whose sole aim is to help others achieve a goal - to become successful as online entrepreneurs. This will allow the entrepreneur to sell product or services online with easy to use interfaces which also guarantee security for both the site and the customers who may shop online.<br />
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Once installed, the Magento extensions, <a href="https://magento-certified-developer.blogspot.com/2018/02/11-best-sweet-shop-supplies-woocommerce-templates-themes.html" target="_blank">templates </a>and <a href="https://magento-certified-developer.blogspot.com/2018/03/best-magento-1-2-theme-free.html" target="_blank">themes </a>will enable the web owners to customize their online shops and make it look and feel like a real store. It can even make it possible for mobile online shoppers to access their favorite shops anywhere and anywhen.<br />
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The Magento extensions will enable the websites to connect to numerous online payment gateways as well as shipping and handling services. For those who want to upgrade their installed software, they can do so easily without having to disrupt operations.<br />
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All support for the online shops are free, thanks to the open source community and a subscription to the company behind Magento, Varien. The whole system was specifically designed to offer the entrepreneurs a high level of control over their own online shops. It is a flexible system that can allow for any customization of the online shop's interface to suit whatever requirements the owners are aiming for.<br />
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Magento also offers their customers a chance to customize their own store's interface that meets the shop owner's personal requirements to give a high level of convenience for the online shoppers. The system makes it easier to customize the store into any language the shopper wants it to be as well as the ability to expand the store in many ways.<br />
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All the web owner has to do is make a choice from among the many Magento Extensions they want to include in their online store. There are no limits to the choices. The only downside is starting up with the system. The software is one of the most high-tech systems ever developed and it is important to make the right choice from the two different packages on which would best benefit the online store. And although the system can be downloaded for free, the free version is limited. However, there is a choice to buy the license and get the full options optimized.<br />
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Unknownnoreply@blogger.com1tag:blogger.com,1999:blog-5594387047017046979.post-39719085006557233342018-05-18T02:20:00.001-07:002018-06-21T20:23:18.355-07:00URL Rewriting Simplified - An Academic View on URL RewritingThis article explains the technical aspects of URL Rewriting. This is a starter guide for beginners who need know the basics of URL Rewriting.<br />
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<a href="https://2.bp.blogspot.com/-W33jYLCtEm4/Wv6Wg3H7wJI/AAAAAAAAALE/38CLKARRcIwLDmbSRbG4aBkj9cwcj2r7wCLcBGAs/s1600/url-rewrite.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="URL Rewriting Simplified" border="0" data-original-height="360" data-original-width="600" height="384" src="https://2.bp.blogspot.com/-W33jYLCtEm4/Wv6Wg3H7wJI/AAAAAAAAALE/38CLKARRcIwLDmbSRbG4aBkj9cwcj2r7wCLcBGAs/s640/url-rewrite.png" title="URL Rewriting Simplified" width="640" /></a></div>
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<h2>
What is URL Rewriting?</h2>
<h3>
An explanation of the process called URL Rewriting. </h3>
<a href="https://www.kaskus.co.id/thread/5ad83ea31ee5df76558b4567/configure-url-rewrite-make-friendly-url-for-magneto-website" target="_blank">URL Rewriting</a> is the process of manipulating a URL or a link, which is sent to a web server in such a way that the link is dynamically modified at the server to include additional parameters and information along with a server-initiated redirection. The web server performs all these manipulations on the fly so that the browser is kept out of the loop regarding the change made in URL and the redirection. So the client is given a feeling that the content is fetched from the original location mentioned in the URL it has requested.<br />
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<h3>
The Rewriting Engine scans the URLs and makes the needed restructuring on the URL based on pre-defined conditions and rules.</h3>
Let's illustrate this with a real-life example.<br />
Consider the following URLs.<br />
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websiteurl/?shprod=345<br />
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websiteurl/?cat=cars<br />
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Both the above-given URLs are with a query string and is a common scene in almost all dynamically driven websites. These links are supposed to show the user with the details of a product with an id of 345 or show products with a category name of "cars" from the website's database. This URL has many limitations, as the link is cryptic for humans, the links are not that much search engine friendly and are prone to easy manipulation on the query string side by client-side interaction.<br />
<br />
<b>So let's check out how these URLs can be written in a more overall friendly way.</b><br />
<br />
websiteurl/products/345<br />
<br />
websiteurl/products/cars<br />
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Both of the above-given links can be called friendly URLs since they are devoid of cryptic parameters and are much more easy to the eyes of humans. On the server side, these 2 clean URL's can be transformed back to application-specific URLs by using various URL Rewriting methods. The rewriting module at the server will convert those links back to their original form by creating the query strings and supplying them with values sent from the client through the clean URL and then initiating a redirect at server side to the new URL. One thing to note at this point is that the redirection that is initiated by the URL Rewrite module is totally different from the normal HTTP Redirects. When an HTTP Redirect happens the browser is made to fetch the new URL whereas the Rewritten new URL is fetched without the knowledge of the client side. The transfer to the new URL happens behind the scenes as far as the request initiating browser is concerned.<br />
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<h2>
Why URL Rewriting is used?</h2>
<h3>
<a href="https://www.kaskus.co.id/thread/5af565aa98e31baa478b4567/magento-configure-url-rewrite---make-urls-friendly/" target="_blank">Making URLs User-Friendly</a></h3>
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<a href="https://2.bp.blogspot.com/-gbfE87aUVIg/Wv6W4WqR0iI/AAAAAAAAALM/EIu5g-rbrhkcTrJV713TaEXn95XOGtaPACLcBGAs/s1600/Making%2BURLs%2BUser-Friendly.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="Making URLs User-Friendly" border="0" data-original-height="450" data-original-width="706" height="203" src="https://2.bp.blogspot.com/-gbfE87aUVIg/Wv6W4WqR0iI/AAAAAAAAALM/EIu5g-rbrhkcTrJV713TaEXn95XOGtaPACLcBGAs/s320/Making%2BURLs%2BUser-Friendly.png" title="Making URLs User-Friendly" width="320" /></a></div>
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Consider a content management system, which is used as a platform to publish recipes done by you. In such a scenario normally there will only be a single server-side page or script file armed with the task of serving the clients with recipe details based on an identifier supplied for each recipe.<br />
<h4>
Links to access recipes will be like the one given here:</h4>
websiteurl/?recipeid=210 and<br />
websiteurl/?recipeid=430.<br />
<br />
These URLs have a major drawback! They are not friendly from a user's perspective. They are lacking usability since they are not short, they are not easy to memorize and they are not depicting the structure of our recipe library. In such a scenario we can utilize URL Rewriting to bring a bit of user-friendliness to our links.<br />
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<h4>
Making Spiders Happy by providing Search Engines Friendly URLs</h4>
Think about our previous scenario about the CMS for our Recipe Collection. Even if we have a collection of 500 recipes there will only a single page, which is responsible for serving the recipes. This page serves the content dynamically and this causes some problems with Search Engine Optimization. Most of the search engines are not happy with the idea of indexing dynamic links with obscure characters in them and this can result in not proper indexing of a website. This means your website won't be indexed correctly by those search engines. Since most search engines give more importance to static links and index sites with static links faster we can make search engine friendly links for our dynamic website <a href="https://commons.wikimedia.org/wiki/File:Magento_2_Configure_URL_Rewrite_Friendly.jpg" target="_blank">using URL Rewriting</a>.<br />
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<h4>
Keeping the Link Structure of a website Permanent and keep Link Rot in check</h4>
Often website restructuring can cause a lot of havoc with incoming links towards a website. They may cause links from external sources like other websites, bookmarks etc to point to non-existing resources. When there are links out there on the net pointing towards resources which are no longer where they were on your website, it results in broken links. This is called Link Rot and URL Rewriting can be used to prevent this.<br />
<br />
<h4>
Restricting Hotlinking to keep bandwidth thieves at bay</h4>
URL Rewriting can be used to avoid Hot Linking towards contents hosted on your server by other websites. Hotlinking is the use of a media object - usually but not restricted to image files - on a website by directly embedding the content on the page when the actual resource is residing at another server. This results in bandwidth wastage on the original server each time the website which is piggybacking the content is displayed. We can utilize URL Rewriting to restrict hotlinking by checking the HTTP Referrer before serving the content.<br />
<br />
<h4>
Preventing External parties from identifying the technology that is powering a website at a casual glance</h4>
Even though this cannot be a foolproof way to prevent a person from footprinting a website URL Rewriting prevents a person to identify the server-based technologies which drive a site just by looking at a URL. The extension part of pages can be removed and they can be rewritten from the server side.<br />
<br />
<h4>
Considering Other Security Aspects</h4>
Links are made more secure and are made a bit more resilient against casual query string manipulation and other malicious injection techniques. URL Rewrite technique can be also used to make on the fly conditional checks before serving a page for various clients and these conditional checks can server multiple different outputs to clients based on environmental parameters like IP Address from which the request is originating, User Agent which is making the request etc. Further reference to URL Rewriting from a security viewpoint can be read from Here.<br />
I am planning a follow-up article in the form of a starters guide for config <a href="https://www.mageplaza.com/kb/how-to-configure-url-rewrite-magento-2.html" target="_blank">URLs rewrite on Magento</a>.<br />
<h2>
How can I implement URL Rewriting?</h2>
URL Rewriting can be implemented using various methods based on the web server. <a href="https://forums.iis.net/t/1183356.aspx" target="_blank">On IIS</a> this can be done by creating an ISAPI filter or can be done using the HTTP handler-HttpContext class <a href="https://forums.iis.net/post/2140964.aspx" target="_blank">available in ASP.NET</a>. For Apache URL Rewriting can be achieved by using the very powerful but fear to invoke mod_rewrite module.<br />
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<a href="https://2.bp.blogspot.com/-SHnzr13kMow/Wv6XTQqyIPI/AAAAAAAAALU/yhOEtIZBfU4OSIEdaf6XeoeocUSqdCyKgCLcBGAs/s1600/How%2Bcan%2BI%2Bimplement%2BURL%2BRewriting.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="How can I implement URL Rewriting" border="0" data-original-height="153" data-original-width="328" height="186" src="https://2.bp.blogspot.com/-SHnzr13kMow/Wv6XTQqyIPI/AAAAAAAAALU/yhOEtIZBfU4OSIEdaf6XeoeocUSqdCyKgCLcBGAs/s400/How%2Bcan%2BI%2Bimplement%2BURL%2BRewriting.jpg" title="How can I implement URL Rewriting" width="400" /></a></div>
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Anonymousnoreply@blogger.com0Rd I, Guymon, OK 73942, Hoa Kỳ36.879620605026759 -101.601562511.357586105026758 -142.9101565 62.401655105026762 -60.2929685tag:blogger.com,1999:blog-5594387047017046979.post-65918511572105355152018-05-17T19:58:00.002-07:002018-05-17T19:58:53.068-07:00Why You Should Have Your E-Commerce Website in MagentoThe moment e-commerce was introduced into mainstream shopping, the very nature of buying and selling change. Several factors including the convenience attached to online shopping and the lack of time to actually go shopping have led to the increasing craze of e-commerce sites. While a number of sites are being introduced into the web sphere each day, there are only a few who do the maximum business and have made an identity of their own. <a href="https://magento-certified-developer.blogspot.com/2018/02/why-is-magento-best-ecommerce-platform.html" target="_blank">The best of the shopping platforms</a> are created using a <a href="https://magento-certified-developer.blogspot.com/2018/05/5-magento-extension-popular-use-in-magento.html" target="_blank">Magento application</a>.<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://3.bp.blogspot.com/-ElK1sfjNn74/Wv4-Pvcsb0I/AAAAAAAAAKw/W3hElkhOR_UH3jQDS7qAY1gTUlWnJJrpQCLcBGAs/s1600/magento.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="Why You Should Have Your E-Commerce Website in Magento" border="0" data-original-height="350" data-original-width="850" height="262" src="https://3.bp.blogspot.com/-ElK1sfjNn74/Wv4-Pvcsb0I/AAAAAAAAAKw/W3hElkhOR_UH3jQDS7qAY1gTUlWnJJrpQCLcBGAs/s640/magento.jpg" title="Why You Should Have Your E-Commerce Website in Magento" width="640" /></a></div>
<br />
While there are several platforms available for developing an exciting shopping cart experience for customers, Magento happens to be the most trusted one and widely used.<br />
<h2>
There are several reasons for it.</h2>
<br />
<h3>
Magento store</h3>
The <a href="https://en.wikipedia.org/wiki/Magento" target="_blank">magneto store</a> is equipped with a variety of features. While add-ons and newer applications are being made every day, they are also available to the user either for free or at some price. They could be highly efficient to create a more engaging experience for your customers and help you create a more credible market reach. Since this is an open source web platform, one has full flexibility to modify the look, functionality, and content of the store.<br />
<br />
<h3>
Detailed feedback reports</h3>
Being integrated with <a href="https://www.mageplaza.com/review/google-tag-manager/" target="_blank">applications like Google analytics</a> one can use the admin panel to get detailed sales reports of your business. This ensures that you have a clear idea as to what can give the extra edge to your business. Tax reports, <a href="https://www.mageplaza.com/review/custom-stock-status/" target="_blank">stock reports</a>, product reports, total invoiced sales, total refunded sales, coupon report, <a href="https://www.mageplaza.com/review/inventory/" target="_blank">inventory reports</a>, catalog report help you strategize your business and make full use of the trends in the market. The interface of these reports and the comparison between various conditions can be effectively seen via the feedback applications that Magento provides. Thus it is recommended that you upgrade your Magento Website for better sales.<br />
<br />
<h3>
Excellent customer service</h3>
<a href="https://www.bigcommerce.com/blog/ecommerce-platforms/" target="_blank">E-commerce platforms</a> built on Magento guarantee 100% customer satisfaction. With easy to use features, customers can keep track of every record that they are engaged in. The admin panel gives them the flexibility to modify orders. They can also track the shipping and postage.<br />
<br />
<h3>
SEO Magento design</h3>
Using a Magento platform inevitably increases the <a href="https://magento-certified-developer.blogspot.com/2018/05/magento-and-seo-helping-hand-for-online.html" target="_blank">rankings of the business and a wider audience</a> can be expected. Being supported by all linguistic bases all over the world, the business of one country can reach out to people of another country in their own language. This does increase the marketability of the product breaking international boundaries.<br />
<br />
<h3>
Omnipresence</h3>
Magento allows businesses to reach out to customers anytime, anywhere and at any place. The mobile source code makes it compatible with Android, iPad, iPhone and other platforms. Thus there is no need for a physical store. Working on the web platform also substantially reduces the investment associated with any business.<br />
<br />
<blockquote class="tr_bq">
All of these and several other characteristics make Magento the most suitable platform for <a href="https://en.wikipedia.org/wiki/Electronic_business" target="_blank">e-business</a>. <a href="http://magentoexpertforum.com/showthread.php/25132-Magento-2-Migration-Tutorials" target="_blank">Upgrade your Magento Website</a> for better sales and growth.</blockquote>
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Anonymousnoreply@blogger.com0Unnamed Road, Esbon, KS 66941, Hoa Kỳ39.639537564366684 -98.437514.117503064366684 -139.746094 65.16157206436668 -57.128906tag:blogger.com,1999:blog-5594387047017046979.post-41003716259720661452018-05-17T18:59:00.000-07:002018-05-18T02:15:51.452-07:00Magento and the SEO: A Helping Hand for Online Store PromotionWhenever you are done with placing your online business, you should also provide access to your sites and products through the use of SEO.<br />
<b>SEO basically means <a href="https://en.wikipedia.org/wiki/Search_engine_optimization" target="_blank">Search Engine Optimization</a>. </b><br />
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<a href="https://1.bp.blogspot.com/--RhIxigOYwk/Wv4vwhzQQcI/AAAAAAAAAKc/fqIorn87LHA-Uxzkzr5gl5LELql0LfGawCLcBGAs/s1600/Magento-SEO-Tips.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="Magento and the SEO" border="0" data-original-height="338" data-original-width="755" height="286" src="https://1.bp.blogspot.com/--RhIxigOYwk/Wv4vwhzQQcI/AAAAAAAAAKc/fqIorn87LHA-Uxzkzr5gl5LELql0LfGawCLcBGAs/s640/Magento-SEO-Tips.jpg" title="Magento and the SEO" width="640" /></a></div>
<b><br /></b>
It is a tool that is helpful when you want to easily advertise and provide quick access to your site. If you have decided to use Magento as your aid in online advertising, then you should know the way of using it effectively. It comes with a guide called the <a href="https://www.mageplaza.com/review/magento-2-seo/" target="_blank">Magento SEO</a> that helps you achieve the fulfillment of your online business career. It is a great help especially for those that are new to such business.<br />
<br />
As what other people have said, Magento is the most <a href="https://marketingland.com/make-user-friendly-search-engine-friendly-scannable-content-111453" target="_blank">user-friendly search engine</a> that e-commerce applications had. Because of its features, Magento has already been a pioneer when it comes to online business. However, the use Magento SEO is the best way for your site and products to advertise. It enables customers to find your products in an easy way. <a href="https://www.kaskus.co.id/thread/5af55a2e92523333378b456a/10-simple-seo-tutorial-to-optimize-your-magento-store" target="_blank">SEO</a> has basic functions that help, not just the customers but the sellers too. Aside from its functions, there are also basic steps needed to be understood in order to fully optimize your tools.<br />
<br />
<h2>
Tips were given to new users of Magento SEO. </h2>
<div>
<br /></div>
Keywords which are essential for finding your products should be clear and valuable tags that are added to your products. Specific tags are also needed so that when it is searched, the search engine would provide direction to your site. In addition to your keywords or tags, the web address should be understandable to everyone. The web address that is easily understood by the customers would be a great help to them so that they do not need to go the process of searching the site again. These basic tips are just the ones that are essential for new users. But for advanced options, it is better to ask help from the experts.<br />
<h3>
What to do for search engine optimization</h3>
<br />
<ol>
<li>Readability</li>
<li>Feature Snippets</li>
<li>Insert keywords into article titles</li>
<li><a href="https://www.mageplaza.com/kb/how-to-configure-url-rewrite-magento-2.html" target="_blank">Optimize URLs</a></li>
<li><a href="https://www.mageplaza.com/kb/how-to-enable-manage-rss-feeds-new-products-special-products-coupons-categories-magento-2.html" target="_blank">Setup RSS Feed</a></li>
<li>Insert keywords into Heading & Sub-headings</li>
<li>Optimize images</li>
<li>Writing Meta Description is fascinating</li>
<li>Long content downloads</li>
<li><a href="https://magento-certified-developer.blogspot.com/2018/03/best-magento-1-2-theme-free.html" target="_blank">Responsive themes</a></li>
<li>Internal Link and Outbound link</li>
<li>Site load speed</li>
<li>Friendly Website</li>
<li>Domain Ages</li>
<li>Social share</li>
<li>Use https</li>
<li>Optimize posts</li>
<li><a href="https://www.mageplaza.com/review/custom-redirect/" target="_blank">Used redirects</a> 301</li>
</ol>
<br />
<br />
Magento SEO is a helping hand to those that are in need of assistance when using the <a href="https://magento-certified-developer.blogspot.com/2018/02/why-is-magento-best-ecommerce-platform.html" target="_blank">Magento commerce system</a>. Though it may be difficult to understand it first, once you have already navigated through the whole process, it is as easy as counting numbers. Remember that there is not an easy way to be successful unless you start from scratch. Tips and other helpful tools are needed to be followed and understood towards a better career.<br />
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Anonymousnoreply@blogger.com0Thành phố New York, Tiểu bang New York, Hoa Kỳ40.7127753 -74.005972839.9423093 -75.296866299999991 41.483241299999996 -72.7150793tag:blogger.com,1999:blog-5594387047017046979.post-84164830357881463772018-05-17T01:50:00.002-07:002018-05-17T02:07:32.543-07:00What is Magento Extensions - Magento extensions development Explained - User Guide<h2>
What are Magento extensions</h2>
A Magento extension is a PHP code block - a combination of functions, added to Magento to extend its functionality.<br />
<br />
The Magento Extension allows you to add custom features and functionality to all areas of your Magento store, including front and back, integration with other web services,<a href="https://magento-certified-developer.blogspot.com/2018/04/magento-google-tag-manager-extension.html" target="_blank"> marketing tools</a>, <a href="https://magento-certified-developer.blogspot.com/search/label/magento%20themes" target="_blank">themes </a>and more. The extensions are developed through the extensive network of Magento partners to give you the flexibility and power to maintain your store the way you want.<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://4.bp.blogspot.com/-ryK4t7phQLk/Wv1CMRgz13I/AAAAAAAAAJ0/86Cu3KafBngL7uX9UocNwJrd9_2uTeDAwCLcBGAs/s1600/MAgento-2-extensions.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="What are Magento extensions" border="0" data-original-height="530" data-original-width="1355" height="250" src="https://4.bp.blogspot.com/-ryK4t7phQLk/Wv1CMRgz13I/AAAAAAAAAJ0/86Cu3KafBngL7uX9UocNwJrd9_2uTeDAwCLcBGAs/s640/MAgento-2-extensions.png" title="What are Magento extensions" width="640" /></a></div>
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<h2>
What is Magento extensions development</h2>
<br />
<a href="https://magento-certified-developer.blogspot.com/search/label/Magento%20extensions" target="_blank">Magento extensions development</a> is a topic that is hot for every owner of e-commerce businesses. Running online stores more efficiently and with more ease, it is necessary to find the<a href="https://magento-certified-developer.blogspot.com/2018/03/magento-solution-partner-program-2018.html" target="_blank"> best Magento solutions</a>. Having control in the hands of shop owners enables them to have smaller teams of employees, smaller budget, and higher profits. Magento seriously speeds up the business flow and all processes are less difficult to manage.<br />
<h3>
Some popular extensions</h3>
<ul>
<li><a href="https://www.mageplaza.com/review/custom-stock-status/" target="_blank">Custom product stock status</a></li>
<li><a href="https://www.mageplaza.com/review/landing-pages/" target="_blank">Extension create landing pages</a></li>
<li><a href="https://www.mageplaza.com/review/custom-redirect/" target="_blank">Make custom redirect URL extension</a></li>
</ul>
<h3>
So here the advantages of using Magento modules in e-commerce:</h3>
<br />
<h4>
Easy customization. </h4>
Owners of shops should invest in Magento addons development projects that build products strictly customized for a concrete business. flexibility and easy scalability are important factors in the modern economy where many changes have to be done quickly.<br />
<h4>
Full control over the looks of the shop. </h4>
Users nowadays are very picky about where they want to shop. That is why the look of your shop is extremely important, and with the Magento extensions development you are the person solely responsible for what it looks like - and the best part you don't have to be a programmer to make extensive changes to your store.<br />
<h4>
Easy content management. </h4>
The contents of your pages will change constantly with sales, discounts, changes to payments and so on. With Magento extensions, it is easy to change the content without having IT skills of a content manager. This is a huge advantage that can help you save a lot of money.<br />
Stress-free checks out features. Magento extensions are great for making your site easy to browse through simple layouts and navigation, while also having really simple shopping and <a href="https://chrome.google.com/webstore/detail/magento-2-one-step-checko/imdhkecjjiannagmapmolojlfajffipp?hl=en" target="_blank">check out features</a> in a few quick steps - a deciding factor in making customers come back to your shop. Shoppers can use different currencies and languages to shop, while you can get information about your customers.<br />
<h4>
Compatibility of all products. </h4>
All Magento products are build to be compatible so during the development process you can be sure that if your business grows and develops it will be easy to add to the features you have already.<br />
Easy updates. When updates to Magento products are available you will have them easily upgraded if you choose high-quality Magento extensions development from reliable providers of such services.<br />
<h4>
Ready-to-use from the start. </h4>
During Magento extensions development <a href="https://www.mageplaza.com/magento-2-unit-test/" target="_blank">processes testing</a> is done extensively of every extension, be it currency change or blogs integration, so you can be sure that the end product will be ready to go from the moment it lands on your desk. This means you have solutions that function without a glitch, no matter how complicated the task is.<br />
<br />
<i>Investing in Magento extensions development is the best way to safeguard your e-commerce shop against the perils of the modern economy. All in all, this appears to be the safest way to build your own company that will work in software development niche without taking risks.</i><br />
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Unknownnoreply@blogger.com0Thành phố New York, Tiểu bang New York, Hoa Kỳ40.7127753 -74.005972839.9423093 -75.296866299999991 41.483241299999996 -72.7150793tag:blogger.com,1999:blog-5594387047017046979.post-24556050027714409112018-05-16T21:44:00.000-07:002018-05-16T21:44:23.558-07:00Magento 2 GDPR extension by Mageplaza (General Data Protection Regulation) (EU)<h2 style="border-bottom: 1px solid rgb(234, 236, 239); box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; line-height: 1.25; margin-bottom: 16px; margin-top: 24px; padding-bottom: 0.3em;">
What is GDPR? - Help Your Magento 2 Store Protect Customers</h2>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
GDPR stands for General Data Protection Regulation issued by EU, starting on May 25, 2018. This is a new set of data privacy regulations giving an important impact not only on European countries but also on all over the world.</div>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
There are many important rules that firms have to obey from June 2018, these rules help protect customers’ data from being stolen and misused (the data can be traded without permission or customers can be overwhelmed by complicated or incomprehensible terms). We recommend that you should go through all terms and conditions <a class="seoquake-nofollow" href="https://www.eugdpr.org/" rel="nofollow" style="box-sizing: border-box; color: #0366d6; text-decoration-line: line-through !important;">here</a>; this is especially important if you are expertise in IT or if you are a Magento 2 store owner.</div>
<h2 style="border-bottom: 1px solid rgb(234, 236, 239); box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; line-height: 1.25; margin-bottom: 16px; margin-top: 24px; padding-bottom: 0.3em;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg> Why do we need the GDPR?</h2>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
It is obviously easy to understand, the regulation has been adopted as data protection and privacy issues are increasingly becoming a serious concern. In recent decades, the internet growth has continued increasing so does the frequency and effect of data breaches. According to the <a class="seoquake-nofollow" href="https://breachlevelindex.com/assets/Breach-Level-Index-Report-H1-2017-Gemalto.pdf" rel="nofollow" style="box-sizing: border-box; color: #0366d6; text-decoration-line: line-through !important;">Breach Level Index</a>, by the first half of 2017, the number of data breaches had risen from above 575 million in 2013 to more than 1,9 billion over the 2-year period. Shockingly, over 95% of these breaches including unencrypted data were not protected properly. The point here is that the total global annual cost of all data breaches, according to <a class="seoquake-nofollow" href="https://www.juniperresearch.com/press/press-releases/cybercrime-cost-businesses-over-2trillion" rel="nofollow" style="box-sizing: border-box; color: #0366d6; text-decoration-line: line-through !important;">a Juniper’s research</a>, is forecasted to reach above $2.1 trillion in damages by 2019. You can imagine how severely consumers and organizations can be affected.</div>
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That is why GDPR needs to appear as soon as possible with an aim to eliminate and reduce possible harms and threats for both businesses and online shopping does. The regulations play a role in data security standards which organizations have to follow.</div>
<h2 style="border-bottom: 1px solid rgb(234, 236, 239); box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; line-height: 1.25; margin-bottom: 16px; margin-top: 24px; padding-bottom: 0.3em;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>Why Mageplaza GDPR is your must-have extension</h2>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
Your Magento 2 store, no matter where you are based, is not out of GDPR effects. As long as you are processing and storing data about European citizens, your business will be under the control of GDPR. <a class="seoquake-nofollow" href="https://gdpr-info.eu/art-3-gdpr/" rel="nofollow" style="box-sizing: border-box; color: #0366d6; text-decoration-line: line-through !important;">In the Art. 3 GDPR, chapter 1</a>, we can find:</div>
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<a href="https://camo.githubusercontent.com/9e80772fbd82c2522f2b5aae660e43666533e872/68747470733a2f2f692e696d6775722e636f6d2f397470355037712e706e67" style="box-sizing: border-box; color: #0366d6; text-decoration-line: none;" target="_blank"><img alt="gdpr for magento 2" data-canonical-src="https://i.imgur.com/9tp5P7q.png" src="https://camo.githubusercontent.com/9e80772fbd82c2522f2b5aae660e43666533e872/68747470733a2f2f692e696d6775722e636f6d2f397470355037712e706e67" style="background-color: white; border-style: none; box-sizing: content-box; max-width: 100%;" /></a></div>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
So, it’s high time to concern about your Magento 2 store and prepare for it now no matter where you are located before your organization is in compliance on May 25th, 2018.</div>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
To help Magento 2 stores which are directly affected by GDPR, Mageplaza is about to release an extension called Mageplaza GDPR for Magento 2. This module is to support online stores to comply those data privacy regulations.</div>
<h2 style="border-bottom: 1px solid rgb(234, 236, 239); box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; line-height: 1.25; margin-bottom: 16px; margin-top: 24px; padding-bottom: 0.3em;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>How to install GDPR for Magento 2</h2>
<h3 style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 1.25em; line-height: 1.25; margin-bottom: 16px; margin-top: 24px;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>✓ Install via composer (recommend)</h3>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
Run the following command in Magento 2 root folder:</div>
<pre style="background-color: #f6f8fa; border-radius: 3px; box-sizing: border-box; color: #24292e; font-family: SFMono-Regular, Consolas, "Liberation Mono", Menlo, Courier, monospace; font-size: 13.6px; line-height: 1.45; margin-bottom: 16px; overflow: auto; padding: 16px; word-wrap: normal;"><code style="background: transparent; border-radius: 3px; border: 0px; box-sizing: border-box; display: inline; font-family: SFMono-Regular, Consolas, "Liberation Mono", Menlo, Courier, monospace; font-size: 13.6px; line-height: inherit; margin: 0px; overflow: visible; padding: 0px; word-break: normal; word-wrap: normal;">composer require mageplaza/module-gdpr
php bin/magento setup:upgrade
php bin/magento setup:static-content:deploy
</code></pre>
<h3 style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 1.25em; line-height: 1.25; margin-bottom: 16px; margin-top: 24px;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>✓ Install ready-to-paste package (not recommend)</h3>
<ul style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px; margin-top: 0px; padding-left: 2em;">
<li style="box-sizing: border-box;">Download the latest version <a href="https://github.com/mageplaza/magento-2-gdpr/releases" style="box-sizing: border-box; color: #0366d6; text-decoration-line: none;">here</a></li>
<li style="box-sizing: border-box; margin-top: 0.25em;"><a class="seoquake-nofollow" href="https://www.mageplaza.com/install-magento-2-extension/" rel="" style="box-sizing: border-box; color: #0366d6; text-decoration-line: line-through !important;">Installation guide</a></li>
</ul>
<h2 style="border-bottom: 1px solid rgb(234, 236, 239); box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; line-height: 1.25; margin-bottom: 16px; margin-top: 24px; padding-bottom: 0.3em;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>Documentations</h2>
<ul style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px; margin-top: 0px; padding-left: 2em;">
<li style="box-sizing: border-box;"><a class="seoquake-nofollow" href="https://www.mageplaza.com/" rel="nofollow" style="box-sizing: border-box; color: #0366d6; text-decoration-line: line-through !important;">Mageplaza</a></li>
<li style="box-sizing: border-box; margin-top: 0.25em;"><a class="seoquake-nofollow" href="http://docs.mageplaza.com/" rel="nofollow" style="box-sizing: border-box; color: #0366d6; text-decoration-line: line-through !important;">Docs</a></li>
</ul>
<h2 style="border-bottom: 1px solid rgb(234, 236, 239); box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; line-height: 1.25; margin-bottom: 16px; margin-top: 24px; padding-bottom: 0.3em;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>Mageplaza GDPR Standard - Highlights</h2>
<h3 style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 1.25em; line-height: 1.25; margin-bottom: 16px; margin-top: 24px;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>Delete accounts</h3>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
<a href="https://camo.githubusercontent.com/10589a2179cc3d55694a0fc54299c93d4e94fad3/68747470733a2f2f692e696d6775722e636f6d2f354459644e794e2e706e67" style="box-sizing: border-box; color: #0366d6; text-decoration-line: none;" target="_blank"><img alt="magento 2 gdpr" data-canonical-src="https://i.imgur.com/5DYdNyN.png" src="https://camo.githubusercontent.com/10589a2179cc3d55694a0fc54299c93d4e94fad3/68747470733a2f2f692e696d6775722e636f6d2f354459644e794e2e706e67" style="background-color: white; border-style: none; box-sizing: content-box; max-width: 100%;" /></a></div>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
Magento 2 GDPR by Mageplaza supports customers in permanently deleting their accounts on your e-website. All related information including one which is considered private data will be completely removed along with customers’ accounts. This helps the buyers make sure that their personal information is protected by GDPR.</div>
<h3 style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 1.25em; line-height: 1.25; margin-bottom: 16px; margin-top: 24px;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>Delete default addresses</h3>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
<a href="https://camo.githubusercontent.com/8fc32b3a6e3b8882c6919053a25045a380a09b19/68747470733a2f2f692e696d6775722e636f6d2f726c62754d666b2e706e67" style="box-sizing: border-box; color: #0366d6; text-decoration-line: none;" target="_blank"><img alt="delete default addresses for gdpr" data-canonical-src="https://i.imgur.com/rlbuMfk.png" src="https://camo.githubusercontent.com/8fc32b3a6e3b8882c6919053a25045a380a09b19/68747470733a2f2f692e696d6775722e636f6d2f726c62754d666b2e706e67" style="background-color: white; border-style: none; box-sizing: content-box; max-width: 100%;" /></a></div>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
Default addresses including Billing and Shipping addresses are seen as private data of a human being according to GDPR. Hence, allowing buyers to delete this information is an action which proves that you are making a strong commitment to protecting your users. With Magento 2 GDPR, this is easily performed by your customers with only a few easy and clear steps.</div>
<h2 style="border-bottom: 1px solid rgb(234, 236, 239); box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; line-height: 1.25; margin-bottom: 16px; margin-top: 24px; padding-bottom: 0.3em;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>Mageplaza GDPR Pro - An Innovative Version</h2>
<h3 style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 1.25em; line-height: 1.25; margin-bottom: 16px; margin-top: 24px;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>Manage billing information</h3>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
Billing information including data featured in customers’ orders, invoices, credit memos, and shipments is seriously important which needs protecting. Your online shoppers, for sure, have rights to manage it themselves, and also, have rights to become anonymous. To support online stores in solving this issue, Mageplaza GDPF Pro version allows customers to anonymize their private information such as names, phone number or addresses by replacing these data by a random string.</div>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px; margin-bottom: 16px;">
Also, customers’ private information on subscribing requests and abandoned carts will become anonymous.</div>
<h3 style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 1.25em; line-height: 1.25; margin-bottom: 16px; margin-top: 24px;">
<svg aria-hidden="true" class="octicon octicon-link" height="16" version="1.1" viewbox="0 0 16 16" width="16"><path d="M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z" fill-rule="evenodd"></path></svg>Cookie restriction</h3>
<div style="box-sizing: border-box; color: #24292e; font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 16px;">
Online stores often use cookies to enhance customer experience. However, through this, a customer can be identified and this is why you need to concern about this. Mageplaza GDPR extension allows store admins to design the Cookie message by using HTML; also, the position to feature the message can be configured to be at the top or bottom of your webpage. The cookie can be restricted in specific countries based on your settings in the backend also.</div>
Anonymousnoreply@blogger.com0Hoa Kỳ37.09024 -95.712891000000013-36.4162205 99.052733999999987 90 69.521483999999987tag:blogger.com,1999:blog-5594387047017046979.post-37925177423576642282018-05-08T02:15:00.000-07:002018-05-08T02:15:59.848-07:00Demandware vs Magento - Which is better eCommerce platform?<b>For starters, while choosing the Demandware platform or Magento platform, here are a few factors to consider between </b><b>Demandware vs Magento</b><b>.</b><br />
<br />
<br />
<ul>
<li>Features of Demandware vs Magento</li>
<li>Demandware Support and Magento Support</li>
<li>Security between 2 platforms</li>
<li>Demandware store Price & Magneto store Price</li>
<li>Ease of use of Demandware & Magento</li>
</ul>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://2.bp.blogspot.com/-oT0HpCKGoYI/WvFl-LHQuAI/AAAAAAAAAJY/ejUrxjJpU3wOf_nkvWUQHp2Qd3UxRmcIQCLcBGAs/s1600/Demandware%2B-vs-Magento.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="Demandware vs Magento" border="0" data-original-height="450" data-original-width="640" height="450" src="https://2.bp.blogspot.com/-oT0HpCKGoYI/WvFl-LHQuAI/AAAAAAAAAJY/ejUrxjJpU3wOf_nkvWUQHp2Qd3UxRmcIQCLcBGAs/s640/Demandware%2B-vs-Magento.jpg" title="Demandware vs Magento" width="640" /></a></div>
<br />
<h2>
<i style="font-size: medium; font-weight: 400;">Related post: <a href="https://www.mageplaza.com/blog/magento-2-woocommerce.html" target="_blank">Magento vs WooCommerce</a> | <a href="https://magento-certified-developer.blogspot.com/2018/05/the-comparison-between-magento-vs.html" target="_blank">Magento vs Hybris</a></i></h2>
<h2>
About Demandware & Magento</h2>
<h3>
Demandware Platform</h3>
<div>
<div>
Demandware eCommerce platform offers a completely hosted multi-tenant proprietary resolution, which implies all the infrastructure is managed by Demandware. this is often a beautiful choice for e-commerce corporations, WHO don't wish to urge into the hassles of security and maintenance of the location and only target commercialism their product and services.</div>
<div>
<br /></div>
<div>
But the 54000$ downside arises once a business needs to put in a tailored add-on module for his or her store. These exclusive customizations need associate approval from Demandware and there restrictions square measure aforementioned to be in situ to make sure the location still functions once the customization. However, this makes rolling out of fast and customized solutions to rescale associate e-commerce operations regarding not possible with Demandware.</div>
</div>
<h3>
Magento Platform</h3>
<div>
<div>
<b>Magento</b>: E-commerce businesses should have come upon enough criticism associated with Magento of being too technical and sophisticated to manage. However, Magento on the opposite facet, it's a self-hosted resolution and offers complete management to the store owner over the infrastructure.</div>
<div>
<br /></div>
<div>
There square measure several knowledgeable Magento agencies that maintain sturdy relations with hosting partners and act as intermediaries to handle any upgrade and infrastructural changes. there's even scope for adding tailored modules to rescale business while not the necessity to require any approvals, briefly Magento lets the e-commerce business own their store infrastructure. Hosting could be a topic in itself.</div>
</div>
<h2>
Main Features of Demandware and Magento</h2>
<div>
<h3>
Integration:</h3>
<b><a href="https://magento.com/products/magento-commerce" target="_blank">Magento Enterprise</a> </b>is Associate in Nursing open supply platform with the support of a worldwide community that contributes to its maintenance and development. a part of its attractiveness is that the access to a good sort of plug-ins and modules which will be integrated with the platform. Magento is so far more possible to own Associate in Nursing existing integration accessible for your third-party service of selection with an enormous array of modules pre-built and accessible through the Magento marketplace.<br />
<b>Demandware</b> approaches integrations from a distinct angle, positioning itself firmly as Associate in Nursing omnichannel platform conveyance e-commerce, POS, and order management into one answer. to realize an equivalent level of seamless integration (with third-party software) with Magento Enterprise needs vital input from third-party vendors Associate in Nursing an old development team, explicit for offline integrations.<br />
<h3>
Personalisation:</h3>
Its powers of personalization ar a key point for Demandware. The platform’s advanced information assortment and analysis are found out to feed directly into your email selling service to send personalized messages. an equivalent information is accustomed deliver tailored product recommendations to your site’s users. like integration, an equivalent level of personalization is achieved with Magento Enterprise, however not out of the box, and not while not vital investment from a talented agency or third party. However, Magento Enterprise will supply client segmentation and a powerful loyalty theme. The platform offers to want lists, gifting, and personal flash sales likewise as a well-established reviews platform, that also are in Demandware.<br />
<h3>
Multi-store:</h3>
Both Demandware and Magento Enterprise support giant international retailers and might support your e-commerce operations in multiple markets. each provides merchandiser store directors the flexibility to manage multiple stores with regional translations, product inventories, and promotions accessible at native, regional, or world levels.<br />
<h3>
Discounts and Coupon Codes</h3>
You can produce discount and coupon codes in Magento two out-of-the-box, Demandware has this feature, however, the terribly basic feature of it that doesn’t solve this purpose.<br />
<h3>
Themes and Templates</h3>
Both platforms have several themes and Templates. you'll realize a number of the themes are free and if you wish over what free themes ought to supply, you have got to pay. <a href="https://www.mageplaza.com/kb/how-to-install-a-new-theme-magento-2.html" target="_blank">Easy to install theme</a>.<br />
<h3>
Multi-Languages Support</h3>
Magento two gets the sting here with support for many languages that come back inherent. In Demandware, you have got to shop for WPML that permits you to run Demandware sites in multiple languages and multiple currencies.<br />
<h3>
SEO Capabilities</h3>
Magento two is thought for its<a href="https://www.mageplaza.com/magento-2-seo-extension/" target="_blank"> SEO capabilities</a>. Magento two will go head to go during this department. because of the facility of <a href="https://www.mageplaza.com/review/magento-2-seo/" target="_blank">SEO friendly</a>, your store can raise the rank of the search engines and attract additional and additional traffic.<br />
<h2>
Pricing</h2>
<b class="">Demadware</b>: Given the number of options being offered by eCommerce platforms rating would undoubtedly be perceived as a deal clincher for little and mid-size enterprises. Demandware charges e-commerce businesses a licensing fee and a commission from the sale created via the platform.<br />
<br />
As the e-commerce business grows, they have to allow additional for the Demandware platform. The annual subscription of Demandware would build the e-commerce business poorer by 500,000 USD and therefore the implementation would price 90,000 USD.<br />
<br />
<b>Magento</b>: Magento isn't the market leader in e-commerce platforms while not a reason and therefore the primary reason being the worth wherever even the paid version of Magento i.e the Enterprise Edition prices approach lesser than Demandware.<br />
<br />
The annual license fee of Magento would price 40,000 USD per server and therefore the implementation would price 280,000 USD. albeit the annual continual prices area unit calculated Magento still makes an additional economical and climbable bet for little and mid-size e-commerce businesses.<br />
<h2>
Support</h2>
<b>Demandware</b>: there's a strong web in situ for Demandware platform with a 24/7 support accessible that isn't confined to solely support for core problems. except for the web in situ the opposite problems that Demandware platform addresses for its users are:<br />
<br />
Flexibility around the SEO<br />
<a href="https://www.mageplaza.com/review/custom-redirect/" target="_blank">Giving users management redirects</a><br />
<a href="https://www.mageplaza.com/kb/how-to-configure-related-up-sell-cross-sell-products-in-magento-2.html" target="_blank">Powerful cross commerce and up-selling choices</a><br />
Customer facing email management<br />
Built-in PLP selling<br />
The support and therefore the flexibility offered by Demandware appearance nice for any e-commerce business. However, it comes with an important tag, that could be a large downside for little and medium-sized e-commerce operations searching for a climbable e-commerce platform possibility.<br />
<br />
<b>Magento</b>: The platform of Magento is famous for the eco-system of support services it's in situ and therefore the level of support it provides even deals with serious code problems that are incredibly vital for the graceful running of AN ecommerce operations.<br />
<br />
Apart from that, Magento even offers services such as:<br />
<br />
<a href="https://www.mageplaza.com/review/follow-up-email/" target="_blank">Purchase follow up email</a> and <a href="https://www.mageplaza.com/review/advanced-newsletter/" target="_blank">advanced newsletter</a><br />
Options for the client service representatives to input orders through backend that could be a large advantage to scale back scope for manual errors if a bi-directional synchronize between Magento and ERP is formed<br />
Excellent inbuilt visual selling once Magento nonheritable Ontap Visual merchandizer extension<br />
Customized coupons<br />
The clear advantage Magento has over Demandware is that the number of options accessible to e-commerce players while not being too pricey and taking a toll on their social science.<br />
<br />
<br />
<h2>
Market Share by high Websites</h2>
Magento is leading in high 10,000 websites, high 100,000 Sites, high 1,000,000 Sites and therefore the Entire internet.<br />
<br />
Despite its recent growth, Demandware remains behind Magento all told market share segments.<br />
<br />
<h2>
Conclusion</h2>
We area unit a Magento Silver resolution Partner WHO possesses the niche experience of giving the finish to finish eCommerce services right from the origin of the planning, development of the shop to desegregation the shop with hottest backend ERP systems like MS Dynamics NAV, AX, GP, SAP B1 and SAGE one hundred. selecting that platform for your online store depends on the dimensions of your online store, your budget. If you're a beginner in development then Demandware suits you the simplest. Magento two is widespread for big business, people who area unit managing the large brand's online store.<br />
<br />
<i>Reference</i>:<br />
<a href="http://www.demandware.com/">http://www.demandware.com/</a><br />
<a href="https://magento.com/">https://magento.com/</a><br />
<br /></div>
Anonymousnoreply@blogger.com0Hoa Kỳ37.09024 -95.712891000000013-36.4162205 99.052733999999987 90 69.521483999999987tag:blogger.com,1999:blog-5594387047017046979.post-74782324586948780912018-05-07T19:30:00.001-07:002018-05-07T19:42:52.781-07:005 cool Magento extension popular use in e-commerce sites uses the MAGENTO platform!<br />
<h3>
WELCOME</h3>
Hello guys, yesterday sempet makes this tp theme seem to be wrong room .. hope this time no wrong room.<br />
<h4>
This time ane interested in the same MAGENTO platform. What is MAGENTO?</h4>
<blockquote class="tr_bq">
<a href="https://magento-certified-developer.blogspot.com/2018/02/why-is-magento-best-ecommerce-platform.html" target="_blank">Magento is an open source web-based e-commerce application</a> launched on March 31, 2008 on behalf of Bento. <a href="https://magento-certified-developer.blogspot.com/2018/02/magento-e-commerce-platform-programming-language.html" target="_blank">Magento is a PHP and MySQL</a> based content management system (CMS) for web hosting services, built using part of the Zend Framework. It provides full support for object-oriented architecture and Model-View-Controller (MVC) architecture. Magento also uses the value attribute model database (EAV) to store data.</blockquote>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://1.bp.blogspot.com/-kIW3Hh38t-c/WvELTKg8CxI/AAAAAAAAAJA/4dUL6D27dLwHERSZ-NpC7yoAeQ3qUscNwCLcBGAs/s1600/magento-extension-development.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="5 cool Magento extension popular use in e-commerce sites uses the MAGENTO platform!" border="0" data-original-height="347" data-original-width="844" height="262" src="https://1.bp.blogspot.com/-kIW3Hh38t-c/WvELTKg8CxI/AAAAAAAAAJA/4dUL6D27dLwHERSZ-NpC7yoAeQ3qUscNwCLcBGAs/s640/magento-extension-development.jpg" title="5 cool Magento extension popular use in e-commerce sites uses the MAGENTO platform!" width="640" /></a></div>
<br />
<h2>
Why should I care about MAGENTO?</h2>
<blockquote class="tr_bq">
<h3>
Open source platform</h3>
Well obviously the dong, this is the most important thing for the ane. FREE !!! Today's people are attracted by the same free, not only free but developers who can modify the source code and add features and functionality by creating or <a href="https://magento-certified-developer.blogspot.com/2018/03/how-to-install-magento-2-extension-from.html" target="_blank">installing add-ons</a> and programs. plug in.<br />
<h3>
Easy site setup</h3>
Magento has features to handle multiple stores. It can even operate stores on multiple sites; Magento helps administrators manage all stores from one administration panel. All sales and customers can be managed from one database. It saves a lot of time when ordering and managing sales. It also has other features such as multilingual support, multi-currency support, internationalization, product approval, delivery, order management, and so on.<br />
<h3>
Easy to design into any form.</h3>
Magento can be shaped into anything we want. Whether we have a small business or a large company, can accommodate all our business scales and complex requirements. Magento is scalable and highly flexible that can be customized to cater for any business model. Store owners can extend the platform if they work with the Magento team. And in Indonesia there is also a Magento tablet PC ready to serve you. But the price is Loh<br />
<h3>
Friendly</h3>
When you use Magento, the products in your store can be easily displayed. This makes people want to buy your product. Effective layouts will help people find what they are looking for. Product magazines, product reviews, product images, and more are some of the features that make Magento user-friendly and inspire visitors to purchase and return the site.<br />
<h3>
<a href="https://www.mageplaza.com/magento-2-seo-extension/" target="_blank">Search Engine Optimization</a></h3>
Magento also has features that can help us search in the search engines. This can increase the traffic of the search engines and also <a href="https://www.mageplaza.com/kb/how-to-configure-url-rewrite-magento-2.html" target="_blank">generate a clean URL</a> and can easily be found by the search engines.<br />
<h3>
Magento supports mobile commerce</h3>
HTML5 capabilities are now integrated into Magento and the Enterprise edition of Magento. Magento shop owners can provide a better mobile shopping experience across multiple browsers and web devices, especially those without Flash support.<br />
Online stores that have been developed with the Magento platform can include features such as gesture-based navigation, image scaling, using both audio and video capabilities available for drag-and-drop. for shopping cart, etc<br />
<h3>
Security and payment options</h3>
This is the most important ane, Magento is a safe platform. Implementing SSL and IP security is easy. Magento offers a variety of payment methods, which allow you to receive payments using PayPal, Authorize.net, Google, etc. (indo kynya not mungken deh)</blockquote>
<br />
Seriously yah gan, Overseas MAGENTO is very famous lol. Almost a lot of websites use it, and now in <span style="background-color: #f6d5d9;">the United States </span>has also started to use it. Magento can be said to be programming very hard but the results we can make ourselves<br />
<br />
<br />
<h2>
There are 5 Magento extension popular use in e-commerce sites uses the MAGENTO platform in the US.</h2>
<br />
<br />
<h3>
Magento One Step Checkout</h3>
<a href="https://www.bestonestepcheckout.com/" target="_blank">Best Magento 2 One page checkou</a>t helps reduce the skip rate as well as significantly increase conversion rates. Ignoring excess traffic when standing on your site.<br />
Approximately 100% payment method compatible with one-page payment: Stripe, Credit Card, Paypal, Paypal Pro, SagePay (Pro), Braintree, Skrill, Authorize.net, Bitcoin, 2Checkout, OnePay and other services<br />
<h3>
Magento Layered Navigation</h3>
<a href="https://betterlayerednavigation.com/" target="_blank">Better Magento Layered Navigation</a> Extensions are important devices for every eCommerce site running the Magento platform. The Class Navigation module allows you to filter any desired items by product attributes directly on the product catalog page without navigating to another page.<br />
<br />
<h3>
Magento Google tag manager</h3>
<a href="https://magenticians.com/install-google-tag-manager-magento-2/" target="_blank">Setting Google Tag Manager</a> for the Magento store, you also have <a href="https://magento-certified-developer.blogspot.com/2018/04/magento-google-tag-manager-extension.html" target="_blank">Google Analytics</a> that boosts e-commerce quickly and adds detailed information about retailers. Besides, it also defaults the data layer, some other features such as add, remove from the cart. You can read <a href="https://www.mageplaza.com/review/google-tag-manager/" target="_blank">review top GTM</a>.<br />
<h3>
Magento Review reminder</h3>
<a href="https://www.mageplaza.com/magento-2-review-reminder/" target="_blank">Magento 2 Review Reminder</a> is a perfect solution for e-commerce stores that boosts conversion rates and boosts sales. By <a href="http://magentoexpertforum.com/showthread.php/25026-New-Magento-2-Review-Reminder-Extension-by-Mageplaza" target="_blank">enabling automatic posting to customers</a> who have purchased a product from the store, you can save time and get more reviews from them. By <a href="https://www.kaskus.co.id/thread/5ab0a586de2cf26d7b8b4568/top-6-review-reminder-amp-review-booster-module-for-magento-2" target="_blank">getting more reviews</a> from your customers, your store becomes more reliable. This is an important factor for customers to decide to buy products from your store. <a href="https://magento-certified-developer.blogspot.com/2018/03/top-magento-2-reviews-reminder-extensions.html" target="_blank">Read my review</a>.<br />
<br />
<h3>
Magneto Affiliate extension</h3>
<a href="http://www.cplusplus.com/user/mageplaza/" target="_blank">With affiliate extensions</a>, you get great experiences from creating various <a href="https://chrome.google.com/webstore/detail/magento-affiliate-extensi/hekckomliaemolojhinihhpckdjpkbcg" target="_blank">affiliate programs</a> to manage them to get high performance for online stores. It is great not only to improve the brand for the store but also to achieve high sales for the business. Buy it: <span style="background-color: white; color: #1155cc; font-family: "arial"; font-size: 13px; white-space: pre-wrap;">https://www.mageplaza.com/magento-2-affiliate-extension/</span><br />
<br />Anonymousnoreply@blogger.com1Hoa Kỳ37.09024 -95.712891000000013-36.4162205 99.052733999999987 90 69.521483999999987tag:blogger.com,1999:blog-5594387047017046979.post-26386196254329602352018-05-01T20:59:00.000-07:002018-05-08T02:16:14.093-07:00The comparison between: Magento vs Demandware vs HybrisI think that when choosing a path ahead, your selection criteria should be considered very much to the question: "Which model best suits my business and my use case"? When that question is answered, you will be in a position to compare Apple.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td><a href="https://3.bp.blogspot.com/-zU7MbtwfvIc/Wuk2Xq6N6QI/AAAAAAAAAII/f99BdVVBqVQPkeVj8bhY3VDYKwQbUvaaQCLcBGAs/s1600/Sans-titre-5.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Magento vs Demandware vs Hybris" border="0" data-original-height="225" data-original-width="445" height="322" src="https://3.bp.blogspot.com/-zU7MbtwfvIc/Wuk2Xq6N6QI/AAAAAAAAAII/f99BdVVBqVQPkeVj8bhY3VDYKwQbUvaaQCLcBGAs/s640/Sans-titre-5.png" title="Magento vs Demandware vs Hybris" width="640" /></a></td></tr>
<tr><td class="tr-caption">Magento vs Demandware vs Hybris</td></tr>
</tbody></table>
<br />
<h2>
MAGENTO</h2>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://2.bp.blogspot.com/-Vtgg7hesSEE/Wuk2j2hldhI/AAAAAAAAAIM/m6NCsgdB1F8x5y5_A128ZVZXdrgQYeDTACLcBGAs/s1600/Magento.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="Magento platform" border="0" data-original-height="465" data-original-width="1102" height="270" src="https://2.bp.blogspot.com/-Vtgg7hesSEE/Wuk2j2hldhI/AAAAAAAAAIM/m6NCsgdB1F8x5y5_A128ZVZXdrgQYeDTACLcBGAs/s640/Magento.png" title="Magento platform" width="640" /></a></div>
<br />
Magento represents the open source community software movement. Widely accepted mainly in small and medium businesses B2C Magento can be a quick and inexpensive way to stand up to a retailer and you can do whatever you want with this toolkit. because of all open source utilities.<br />
<br />
The bottom of Magento is that it is not designed congenially for complex B2B pricing, and Magento scaling can be a challenge if your initial deployment is not well designed. The main complaint about Magento is that because it is open source, support can be a special challenge if you make use of the available utilities. Over time what you end up with is a very customizable one that is quite expensive to maintain. Remember that Magento is a three-tier architecture and to keep the lights on you need expert staffing for database components, web-servers, and applications. Finally, there is no real upgrade path for Magento because of the nature of open source. "Upgrade"<br />
Really is a partial proposal because the different components are improving over time.<br />
<br />
So you will suck on Magento's side if you are a small and medium B2C entity with a strong technical staff in-house. Although there are other open source candidates, Magento is still widely used.<br />
<h2>
<i style="font-size: medium; font-weight: 400;">Related post: <a href="https://magento-certified-developer.blogspot.com/2018/05/demandware-vs-magento.html" target="_blank">Magento vs Demandware</a></i></h2>
<h2>
DEMANDWARE</h2>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://3.bp.blogspot.com/-OuKWrkRRjU8/Wuk2wPBiz_I/AAAAAAAAAIU/w1VKvXi2aCwJ_ZaEH269tUyau9DB6_nMQCLcBGAs/s1600/dwre-share-twitter.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="DEMANDWARE" border="0" data-original-height="560" data-original-width="750" height="297" src="https://3.bp.blogspot.com/-OuKWrkRRjU8/Wuk2wPBiz_I/AAAAAAAAAIU/w1VKvXi2aCwJ_ZaEH269tUyau9DB6_nMQCLcBGAs/s400/dwre-share-twitter.jpg" title="DEMANDWARE" width="400" /></a></div>
<br />
DemandWare is probably the most widely used B2C SaaS e-commerce platform for installation bases. The majority of DemandWare customers are B2C retailers, although DemandWare has pushed the Omni-Channel. The main advantage of using DemandWare is that it's very simple to support regarding traditional 3-tier solutions such as Magento and Hybris. In addition, DemandWare solutions can be implemented in a shorter time frame because many of the infrastructure constraints present in traditional models are abstracted in their SaaS environment.<br />
<br />
I will need to digest for a moment to talk about the "Cloud," one of the most abusive terms in our industry. Many legacy vendors claim to have a simple cloud solution that offers archived versions of their three-tier solutions. These stored systems still require the same amount of expertise and the need to manage. The only difference is that your infrastructure is outsourced and these systems are theoretically (but not always in practice) more scalable. For situations where throwing more hardware than the answer to that scaling is true, there are often architectural problems when playing. Emptor caveat.<br />
<br />
I'm not aware of any really bold competition for DemandWare for B2C retailers, but our CloudCraze product compares favorably in B2B (Full Disclosure: Author as CEO of CloudCraze).<br />
<br />
DemandWare is built for retail and the result is not ideal for complex use cases and B2B pricing. In addition, the DemandWare revenue sharing model is more suited to B2C than B2B. I do not understand the leading transaction rates supported on DemandWare, but it's clear that for agile, agile B2C operations, small to medium-sized DemandWare retailers can be a solid choice. Especially if there is a shortage of technical resources available to administer the site.<br />
<br />
<h2>
HYBRIS</h2>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://3.bp.blogspot.com/-JKRBz2ZaYps/Wuk26BHXsuI/AAAAAAAAAIc/i5aq9jH5ImUyW7FBFh_3dV_5OZe63Ay6QCLcBGAs/s1600/hybris-featured-image.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="HYBRIS" border="0" data-original-height="530" data-original-width="800" height="265" src="https://3.bp.blogspot.com/-JKRBz2ZaYps/Wuk26BHXsuI/AAAAAAAAAIc/i5aq9jH5ImUyW7FBFh_3dV_5OZe63Ay6QCLcBGAs/s400/hybris-featured-image.png" title="HYBRIS" width="400" /></a></div>
<br />
I'm sure I would disturb the Hybris loyalists out there with my generosity, but here.<br />
<br />
Hybris is best suited for large-scale multi-channel operations in place. The success they have at companies like WW Grainger is a strong testament to this. This product is capable of handling most of the large-scale eCommerce business use cases that I have seen. By that time, I would consider Hybris the best "Java stack" solution ever.<br />
<br />
However, the challenge with Hybris is the time and cost needed to deploy and maintain their solution. At its core, Hybris's architecture is based on technology models that were originated in the early 2000s, more than a decade ago. The consequence of this is that very rarely see a Hybris deployment under $ 3 million, all in. Most deployments I have seen are north of $ 5million in cost. Also, be ready to have a huge technical team (minimum 5-10 resources) to maintain your performance.<br />
<br />
Deployment Hybris not fast. Mostly I have heard of itAnonymousnoreply@blogger.com0Hoa Kỳ37.09024 -95.712891000000013-36.4162205 99.052733999999987 90 69.521483999999987